Interviews
Erke to become apparel supplier for ATP Masters Series (2009-2013)
19 Jun '09
2 min read
The following ATP Masters Series will be held in Shanghai. Erke and Shanghai Masters Series Organization Committee reached an agreement to become the designated apparel supplier for ATP 1000 matches during 2009-2013.
Erke will cooperate with ATP to develop and sale the franchised products for Master Series, and organize tennis public programs to provide a platform for close communication between tennis fans and world-class players. The total cost for the investment is more than RMB 100 million.
In the next five years, the Shanghai ATP Masters 1000 tournament will occur around October each year, is second only to the world's four Grand Slam tennis tournament and regarded as the superior tennis tournament in Asian region. It will attract 80 top class players for competition including Rafael Nadal and Roger Federer in 2009. China is bound to set off a new round of tennis passion.
Erke, as a professional tennis brand, has been devoting to promote the tennis sports in China. In the last few years, Erke engaged in many national and international tennis matches. And more important, it is researching and developing its professional tennis series products to reinforce its tennis oriented market position.
Hongxing Erke Group was founded in June 2000 with main work of professional research, design, manufacture and marketing of sports goods under its "Hongxing Erke" and "ERKE" brands.
Erke will cooperate with ATP to develop and sale the franchised products for Master Series, and organize tennis public programs to provide a platform for close communication between tennis fans and world-class players. The total cost for the investment is more than RMB 100 million.
In the next five years, the Shanghai ATP Masters 1000 tournament will occur around October each year, is second only to the world's four Grand Slam tennis tournament and regarded as the superior tennis tournament in Asian region. It will attract 80 top class players for competition including Rafael Nadal and Roger Federer in 2009. China is bound to set off a new round of tennis passion.
Erke, as a professional tennis brand, has been devoting to promote the tennis sports in China. In the last few years, Erke engaged in many national and international tennis matches. And more important, it is researching and developing its professional tennis series products to reinforce its tennis oriented market position.
Hongxing Erke Group was founded in June 2000 with main work of professional research, design, manufacture and marketing of sports goods under its "Hongxing Erke" and "ERKE" brands.
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