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Nike revenue climbs 10% in Q2FY19

24 Dec '18
2 min read
Courtesy: Nike
Courtesy: Nike

The revenue for Nike during the second quarter of fiscal 2018 has increased 10 per cent to $9.4 billion, up 14 per cent on a currency- neutral basis. For the quarter, double-digit revenue growth was driven by strategic execution of the Consumer Direct Offense across all dimensions of the portfolio globally. Gross margin increased to 43.8 per cent.

"Nike’s ambitious digital transformation is driving strong results and momentum in North America and in our international geographies," said Mark Parker, chairman, president and CEO, Nike, Inc. "We’re incredibly energized about 2019 – with a full innovation pipeline; the most personal, responsive retail experiences in the industry; and a supply chain that’s delivering speed at scale."

Diluted earnings per share for the quarter were $0.52, an increase of 13 per cent driven by double-digit revenue growth, gross margin expansion and a lower average share count, partially offset by higher selling and administrative expenses and a higher effective tax rate.

"Amidst an increasingly dynamic macro environment, what is certain is that Nike’s execution of the Consumer Direct Offense is driving consistently strong growth across our diverse, global portfolio," said Andy Campion, executive vice president and chief financial officer, Nike, Inc. “As we continue to invest in digital transformation, we are driving consumer-centric disruption in our industry and unlocking new opportunities for growth."

During the second quarter, Nike, Inc. repurchased a total of 16.1 million shares for approximately $1.3 billion as part of the four-year, $12 billion program approved by the Board of Directors in November 2015. As of November 30, 2018, a total of 183.3 million shares had been repurchased under this program for approximately $11.3 billion. In June 2018, the board of directors authorised a new four-year $15 billion share repurchase program that will commence upon the completion of the current programme. (RR)

Fibre2Fashion News Desk – India

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