US based sports goods and apparel marketer Nike said Nike Golf will transition out of equipment, which includes clubs, balls and bags.
“With this new focus, we will accelerate innovation in our golf footwear and apparel business and will partner with more of the world's best golfers,” the company informed.
“We're committed to being the undisputed leader in golf footwear and apparel and we will achieve this by investing in performance innovation for athletes,” ” said Trevor Edwards, president of Nike brand.
“Athletes like Tiger, Rory and Michelle drive tremendous energy for the game and inspire consumers worldwide,” said Daric Ashford, president of Nike Golf.
“Over the past year the MM Fly Blade Polo, the Flyknit Chukka and Air Zoom 90 have all connected strongly with golfers and we will continue to ignite excitement with our athletes,” he added. (AR)
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