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Outdoor Vitals unveils 3rd campaign for Satu Pants
28 Apr '20
4 min read
Pic: PR Web
Outdoor Vitals has unveiled its third campaign for its new Satu Pants & DragonWool merino line. Outdoor Vitals Satu Pants combine outdoor functionality with professional design. These are lightweight, comfortable, durable and are made of mechanical stretch fabric which is one of the most technical and highest performing fabrics. These are also quick-drying.
This innovative apparel line follows the company’s two campaigns which raised more than a million US dollars in crowdfunding.
Outdoor Vitals Satu Pants are meant to meld together outdoor functionality with a professional design. These are lightweight, comfortable, durable and are made of mechanical stretch fabric which is one of the most technical and highest performing fabrics. The unique weave and construction of the 100 per cent polyester fabric make them flexible, strong, and quick-drying.
“One of the main things we wanted to achieve with these pants is that the material is of the highest quality possible without breaking the bank,” said CEO and founder Tayson Whittaker. “The Satu Pants are made of mechanical stretch fabric and don’t use spandex as spandex is heavy, holds water and sweat and takes too long to dry.”
The pants have a custom athletic fit designed to allow for maximum range of motion, without the “cargo outdoor pant” or baggy pants look.
“We felt there was a serious problem in the market between outdoor performance pants and your daily wear jeans and slacks.” Whittaker added, “We wanted to create pants that not only function for the outdoors, whether on a hike or biking but also they looked professional enough to go to work to, or do a presentation with. These are meant to be the type of pants that are versatile within the wearer’s daily activities.”
Other features that have been built into the pants include temperature regulation and stain-resistant properties, DWR coating for water repellency, a lace clip for secure hold, side venting, an adjustable top waistband, and an unnoticeable lay-flat cargo pocket.
The pants are part of a clothing set that includes a hoodie, wool boxers and a pair of thermals. Both boxers and thermals are made with patented NuYarn DragonWool which increases strength, warmth and stretch compared to traditional wools.
The NuYarn DragonWool Underwear is lightweight, naturally odour-blocking, non-bunch, 4x faster drying and thermal regulated. The boxers are longer than standard length to give protection against rubbing legs. Both men's and women's are available in two colours.
The NuYarn DragonWool Zip-Off Thermals feature an easy zip off, are lightweight, naturally odour blocking, regulate temperatures. If it’s cold, one can use the zip-on thermals to put them on in 20 seconds. Users don’t need to remove their boots/shoes. If it starts getting too hot, it only takes 10 seconds to take them off. There’s no need to remove boots or shoes due to the full length stretching YKK zipper. They are made through a patented method for more stretching, warmer and faster drying fabric.
The NuYarn DragonWool Hoodie provides odour blocking, temperature regulating and 4x faster-drying performance. One can also utilise the natural 50+ UPF sun rating. Be using the added hoodie and thumbholes in sleeves, one gets layered up or maximum protection. One can stay dry and comfortable all day with 4x faster drying performance than regular merino wool.
“As a small company, our goal is to always bring quality, lightweight apparel that’s available through a direct to consumer business model. With this new bundle, we’re excited to be able to accomplish that without compromising style and we’re excited to introduce the world to the Satu pants,” said Whittaker.
This innovative apparel line follows the company’s two campaigns which raised more than a million US dollars in crowdfunding.
Outdoor Vitals Satu Pants are meant to meld together outdoor functionality with a professional design. These are lightweight, comfortable, durable and are made of mechanical stretch fabric which is one of the most technical and highest performing fabrics. The unique weave and construction of the 100 per cent polyester fabric make them flexible, strong, and quick-drying.
“One of the main things we wanted to achieve with these pants is that the material is of the highest quality possible without breaking the bank,” said CEO and founder Tayson Whittaker. “The Satu Pants are made of mechanical stretch fabric and don’t use spandex as spandex is heavy, holds water and sweat and takes too long to dry.”
The pants have a custom athletic fit designed to allow for maximum range of motion, without the “cargo outdoor pant” or baggy pants look.
“We felt there was a serious problem in the market between outdoor performance pants and your daily wear jeans and slacks.” Whittaker added, “We wanted to create pants that not only function for the outdoors, whether on a hike or biking but also they looked professional enough to go to work to, or do a presentation with. These are meant to be the type of pants that are versatile within the wearer’s daily activities.”
Other features that have been built into the pants include temperature regulation and stain-resistant properties, DWR coating for water repellency, a lace clip for secure hold, side venting, an adjustable top waistband, and an unnoticeable lay-flat cargo pocket.
The pants are part of a clothing set that includes a hoodie, wool boxers and a pair of thermals. Both boxers and thermals are made with patented NuYarn DragonWool which increases strength, warmth and stretch compared to traditional wools.
The NuYarn DragonWool Underwear is lightweight, naturally odour-blocking, non-bunch, 4x faster drying and thermal regulated. The boxers are longer than standard length to give protection against rubbing legs. Both men's and women's are available in two colours.
The NuYarn DragonWool Zip-Off Thermals feature an easy zip off, are lightweight, naturally odour blocking, regulate temperatures. If it’s cold, one can use the zip-on thermals to put them on in 20 seconds. Users don’t need to remove their boots/shoes. If it starts getting too hot, it only takes 10 seconds to take them off. There’s no need to remove boots or shoes due to the full length stretching YKK zipper. They are made through a patented method for more stretching, warmer and faster drying fabric.
The NuYarn DragonWool Hoodie provides odour blocking, temperature regulating and 4x faster-drying performance. One can also utilise the natural 50+ UPF sun rating. Be using the added hoodie and thumbholes in sleeves, one gets layered up or maximum protection. One can stay dry and comfortable all day with 4x faster drying performance than regular merino wool.
“As a small company, our goal is to always bring quality, lightweight apparel that’s available through a direct to consumer business model. With this new bundle, we’re excited to be able to accomplish that without compromising style and we’re excited to introduce the world to the Satu pants,” said Whittaker.
Fibre2Fashion News Desk (SV)
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