Pak denim firm Azgard-9 claims developing oxygen-releasing poncho

07 Jul '21

1 min read

Pic: Azgard-9

Pakistani denim firm Azgard-9 recently claimed manufacturing a poncho that not only produces oxygen, but also offers sustainable and anti-bacterial properties. It reportedly worked with the London-based Post Carbon Lab, a design research studio focused on sustainability, and came up with the poncho that imitates a plant’s ability to photosynthesise and release oxygen.

“[The prototype can] show fashion houses and retailers that concepts we once associated with sci-fi are available to us right here right now and can help us rethink the future, in a demonstration of possibilities that Azgrd-9’s technology might add to these brands,” fashion media reports quoted the company as saying in a statement.

An Instagram post by the company's official handle claimed its clothing piece can photosynthesise, and is breathable, anti-bacterial, anti-odour, anti-viral and water-resistant.

The garment is not up for sale now and the label only intends to inspire other brands to use technology to become environment friendly.

The move is part of the brand's 'Future Before Fashion' initiative to encourage future-focused solutions that have considerably low impact on the environment and are totally sustainable.

Fibre2Fashion News Desk (DS)

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