>>
Rewind 2021 and prospects for 2022 Rewind 2021 and prospects for 2022
Home / Knowledge / News / Apparel/Garments / SpiceStyle e-retail venture to focus on luxury & quality
SpiceStyle e-retail venture to focus on luxury & quality
13
Jun '17
Rohit Bal black & pink silk bird print scarf; Courtesy: SpiceJet
Rohit Bal black & pink silk bird print scarf; Courtesy: SpiceJet
SpiceJet, the country’s favourite low-cost carrier has launched its new retail venture, SpiceStyle, an exciting retail venture for the Indian market, which promises to change the way people will shop for quality products at competitive prices. SpiceStyle, which is a wholly-owned subsidiary of SpiceJet, was initially conceived as an in-flight only service.

Providing shopping convenience, the SpiceStyle products are available pan-India through online and offline channels. Through this subsidiary, SpiceJet aims to make travel more stylish and a convenient experience for those who travel for business and pleasure, alike, said the company in a press release.

In a new initiative, SpiceStyle has joined hands with Amazon India to launch an all new brand store on the latter's e-commerce platform. The strategic alliance will offer SpiceStyle’s entire portfolio of brands on the shopping portal’s ‘Prime’ section at special launch prices offering discounts at flat 25 per cent.

With this partnership, SpiceStyle is all set to enhance its customer reach and engage a wider audience among active online shoppers. The brand association will now enable customers to freely shop for specially curated, best quality products. SpiceStyle offers products across 17 different categories including a signature Rohit Bal series on Amazon.

"I am delighted to announce the launch of SpiceStyle, an exciting new business venture by SpiceJet, which will help further enhance our ancillary revenue. SpiceStyle promises to provide customers with the same brand experience as the parent airline enabling them to travel in comfort and style. In this new exciting journey, we shall be partnering with leading e-commerce marketplaces to distribute our exclusive range of products, which can also be ordered on-board our flights," said Ajay Singh – CMD, SpiceJet.

Sourced with intensive research and meticulous techniques, the brands offer a calibrated mix of value and mid segment pricing. The airline’s shopping endeavor offers a huge assortment of products including an exclusive brand line – Rohit Bal series.

The new venture will boost SpiceJet's ancillary revenue income which has grown from 6 per cent to around 17 per cent in the last two years. (KD)

Fibre2Fashion News Desk – India


Must ReadView All

Pic: Shutterstock

Textiles | On 28th Jan 2022

Real US GDP rose at 6.9% annual rate in Q4 2021: BEA

Real US gross domestic product (GDP) increased at an annual rate of...

Pic: Shutterstock

Apparel/Garments | On 28th Jan 2022

Egypt’s garment exports rise by 41% to $2.49 bn in 2021 over 2020

The Egyptian apparel sector’s exports rose by 41 per cent in 2021 to...

Pic: Prasit Rodphan | Dreamstime.com

Textiles | On 28th Jan 2022

Cambodia-Vietnam trade volume touches $9.3 bn in 2021

Cambodia-Vietnam trade volume touched $9.3 billion last year—a rise...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Occam's razor principle and purpose-driven innovations

Florian Heubrandner, Lenzing AG

Florian Heubrandner
Lenzing AG

Sustainable and eco-friendly fibres remain in the minority

Textile Industry, Head honchos

Textile Industry
Head honchos

Strongly believe in 'people first' policy.

Abdullah Mohammad Saad Hossain,

Abdullah Mohammad Saad Hossain

Saad Group is a leading vertically integrated textile group in Bangladesh. ...

Richard Armitage,

Richard Armitage

Adaptive Control automates, controls and monitors machines, systems and...

Shivendra Nigam,

Shivendra Nigam

Delhi-headquartered Cantabil Retail India Ltd was founded by Vijay Bansal...

Ian Russell, Pireta

Ian Russell
Pireta

UK-based Pireta has developed a unique free-form process to add durable,...

Asif Rahman, MIP

Asif Rahman
MIP

MIP is a manufacturer and distributor of high-performance textiles and...

Sameer Sonkusale & Rachel Owyeung, Tufts University

Sameer Sonkusale & Rachel Owyeung
Tufts University

A team at the Tufts University in Massachusetts was recently in news for...

Gavin Miguel, Label Gavin Miguel

Gavin Miguel
Label Gavin Miguel

Acclaimed fashion designer <b>Gavin Migue</b>l is known for his couture...

Archana Jaju, Label Archana Jaju

Archana Jaju
Label Archana Jaju

<b>Archana Jaju</b>’s Hyderabad-based eponymous label works with artisans...

Sunita Shanker, Label Sunita Shanker

Sunita Shanker
Label Sunita Shanker

Inspired by the rich traditional crafts of India, Sunita Shanker’s work is ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments

ESTEEMED CLIENTS

SHAHI Exports Pvt Ltd
Hirdaramani International Export Private Limited
Restoque S.A.
Reiter India Private Limited
Gokaldas Exports Limited
Boardriders Asia Sourcing Limited
International Textile Manufacturers Federation
Sportswear Company Spa
Seasalt Limited
Chico’ FAS
John Varvatos
Rosset ;& Cia Limited
Chori Company Limited
T.T. Limited
Alix Partners
Truetzschler India Private Limited
Aramark Uniform ;& Career Apparel, LLC
Gloria Jeans
Tchibo GmbH
Guess Europe Sagl,
BIANCA
Under Armour Global Sourcing Ltd
Splash
Lenzing Aktiengesellschaft
SYNERGIES HONG KONG LIMITED
Desigual - ABASIC, S.A.
Permoda(Koaj/Armi/Pronto/Bkul)
IKEA of Sweden AB
Lifestyle
Phong Phu international JSC (PPJ)
Bluestem Global Sourcing Limited
Sateri (Jiujiang) Fiber Co.,Ltd
Rayonese Textile Inc., Division de Culp Inc.
Target Corporation (MN)
Recron Polyester from Reliance Industries Limited
BIRLA CENTURY A DIVISION OF CENTURY TEXTILES AND INDUSTRIES
H;&M Hennes ;& Mauritz (Far East) Ltd
Puma
Grasim Industries Limited
Babyshop
Asos
G-Star Raw C.V.
Page Industries Limited (Bangalore)
Eastman Chemical Company
Abit
Lacoste (Wanchai)
Alison Hayes Romania
Esprit Europe Services GmbH
C;&A Sourcing International Ltd
Amazon China
LC Waikiki
Arvind Limited
Groz-Beckert East Asia LLP
Tory Burch Hong Kong Ltd
HYOSUNG CORPORATION INDIA PRIVATE LIMITED
Vardhman Textile Ltd
IDH – The Sustainable Trade Initiative
KIABI
Gap International Sourcing Limited
Vianney Textil Hogar S.A. De C.V.
THE BOMBAY DYEING ;& MFG.CO. LTD
KAS Direct Sourcing
Cat Tuong Real Estate Group Joint Stock Company
Deckers Outdoor (Guangzhou) Consultant Co., LTD.
Gatsby Africa
Tommy Hilfiger
Sportmaster Ltd.
The Top Form Brassiere Manufacturing Company Limited
Hela Clothing Pvt Ltd
Decathlon
Lisa S.P.A.
BIMBA ;& LOLA SL
OVS Hong Kong Sourcing Ltd.
Maceton Limited
Walmart
TESCO INTERNATIONAL SOURCING LIMITED
Huntsman (Singapore) Pte Ltd
Helly Hansen Far East Ltd
The LYCRA Company Singapore  Pte. Ltd
Benetton Group
Calvin Klein
Etam Group Strategy Hong Kong Limited
NITI Aayog
PVH Corporation
MAS Active / MAS Kreeda / MAS Bodyline
Lululemon Athletica Inc
Midas Clothing Limited
Green Fibre
Varner AS Retail
Sainsbury's Argos Asia Limited

January 2022

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search