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Textile firm Brrr hires Julie Brown as global sales head

01 Dec '17
2 min read
Courtesy: Brrr
Courtesy: Brrr

Textile firm Brrr has hired seasoned sales and project management executive, Julie Brown, to lead its global sales functions and create new industry-focused sales teams to deepen relationships with customers. Brrr develops advanced fabrics with superior cooling performance used for making bed sheets, athletic apparel, fashion apparel, denim, etc.

Brown, who has consulted with Brrr on several projects in recent years, will work with Brrr chief executive officer, Mary-Cathryn Kolb, to reorganise the company’s global sales team, around industry-specific verticals such as business and casual office wear, athletic apparel, uniforms and medical clothing, bedding and home interiors, automotive, and other manufacturers.

Realigning the salesforce will help Brrr gain a richer understanding of the specific needs and wants of customers in that vertical, and tighten the focus of future research and development work on cooling performance textiles that are unique to those industries.

Brown was previously a project manager for complex cross-function initiatives at payment processing firm First Performance and before that she was the founder and CEO of an eco-friendly line of women’s shoes called Julie Bee’s. She was also director of operations for the Hult Prize Foundation, which supports innovative efforts to solve major global problems such as lack of clean water.

Julie holds a Master’s in Business Administration from Hult International Business School, where she completed a global rotation in Shanghai, and she earned a Bachelor’s in International Studies from Northern Kentucky University. (GK)

Fibre2Fashion News Desk – India

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