Bangladesh based software and digital media company Tradeshi Limited has partnered Chinese e-commerce giant Alibaba, to develop and offer digital export marketing capabilities to SME’s in the garment sector. This initiative is expected to help the more than 5,000 SMEs in Bangladesh to develop their export capabilities via digital and e-commerce.
At the programme held to announce the joint initiative, Alibaba's director of strategy for business-to-business Jack Zhang said in a video message that they plan to strengthen these SME’s within the next 3-5 years and enable them to export through e-commerce.Bangladesh based software and digital media company Tradeshi Limited has partnered Chinese ecommerce giant Alibaba, to develop and offer digital export marketing capabilities to SME's in the garment sector. This initiative is expected to help the more than 5,000 SMEs in Bangladesh to develop their export capabilities via digital and e-commerce.#
State minister for ICT Zunaid Ahmed Palak said, “The world is changing rapidly and if we do not adjust with the change, we will slip in global rankings.”
According to Rajib Hossain, co-founder of Tradeshi, only 10 per cent of the companies, control over 80 per cent of the country’s total export trade, with share of SMEs being insignificant.
“Through this joint venture, we will support diversification of business of these SME’s, as the services and products of Alibaba are very diversified,” he added. (AR)
Fibre2Fashion News Desk – India