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US' Nike revamps Alphafly Next Nature with circular design principles

15 Sep '21
3 min read
Pic: Nike
Pic: Nike

American apparel and footwear company Nike has taken the Air Zoom Alphafly Next Nature, its most elite performance shoe, and recreated it with circular design principles. The Alphafly Next Nature features at least 50 per cent total recycled content by weight, making it Nike’s boldest move yet in merging sustainability and performance, said the company.

Following Nike Basketball’s Cosmic Unity, Nike Running designers were driven by a core belief within the Move to Zero initiative — Nike’s journey toward zero carbon and zero waste — that a product that makes the world better can also make an athlete better. Cosmic Unity set the bar with 25 per cent total recycled content by weight.

“We don’t want to be about making shiny objects — we wanted to set our concept car as the intent for how we think about performance and sustainability. Putting a sustainable focus on our fastest marathon shoe also means we need all hands on deck for it to work, from our teams in design to material sourcing to manufacturing,” Rachel Bull, senior footwear product director for Nike Running, said in a statement.

The Nike ZoomX midsole was made with at least 70 per cent recycled materials by weight. Bull attributes a big part of the magic of Nike racing shoes to the ZoomX foam, reaching back to Eliud Kipchoge’s daring quest to break the 2-hour marathon barrier. If any of it is going to waste, she says, it’s a huge loss for the people who would potentially wear those shoes on race day. One solution: Put the leftover recycled foam from the midsole back into the sock liner. Redeem a part of the shoe that symbolizes so much potential for the body.

This use-everything strategy got the teams thinking across disciplines and considering how other parts of the shoe could utilise waste. For example, the forefoot Zoom Air pods in the Nike Running racing line naturally consist of a high percentage of recycled content. The Alphafly Next Nature levelled this concept up and used leftover waste from those Zoom Air pods in the 3D-printing process that creates the textile for the hybrid Nike Flyprint and Nike Flyknit upper.

Created inside the NEXT% system, the original Alphafly NEXT% is the summation of many components working together. The design principles guiding Move to Zero are no different; every shoe fits within a larger pursuit of progress, as the insights derived from one shoe guide the next shoe forward in reducing its impact on the planet. According to Bull, the Alphafly Next Nature offers another jumping-off point, and a unique opportunity for Nike to continue scaling its sustainability efforts across its running line.

“The exciting thing about pushing performance and sustainability forward with the Alphafly Next Nature is that we know if we can do it with our most pinnacle performance product, then so much is validated to bring that technology into the rest of the line,” says Bull.

Fibre2Fashion News Desk (KD)

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