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World's first smart, interactive retail store
18
Nov '15
ShopWithMe, a smart, interactive retail store, opened its doors to the public to showcase its latest technological advancements since their highly publicized pop-up event with Zappos last year in Las Vegas. Located in downtown Chicago, top retail executives from across the United States attended the opening to experience what ShopWithMe deems to be "the future of retail," the company said in a press release

Jonathan Jenkins, Founder and CEO of ShopWithMe, created a "smart store" to bring the best of both offline and online shopping together under one roof, while creating personalized experiences for every shopper. The store itself is completely mobile, and designed to be mass-produced so they can be deployed across the US or shipped anywhere around the world.

ShopWithMe will begin its 2015 Holiday tour in Chicago and will feature internationally recognized fashion brands, TOMS Shoes and Raven + Lily. Both collections will be integrated into the ShopWithMe experience. A full range of products will be featured on smart fixtures and customers will experience futuristic changing rooms that engage with the customers via interactive mirror displays, allowing customers to make purchases or request alternate products without leaving their changing room, providing unprecedented convenience for their shoppers.

"Our promise is to make retail simple and beautiful," said Jonathan Jenkins, Founder and CEO of ShopWithMe. "We provide the infrastructure and technology that brands need to activate a turn key interactive retail store and begin selling seamlessly, overnight. This is something that hasn't been achieved by any retailer before."

ShopWithMe is a moving, global destination for brands that want to engage their customers in a new and personalized way. The solution is built for both traditional retailers that are moving towards smaller showroom locations and online retailers that are looking to expand into physical stores. Brands move from city to city, while providing a limitless access to inventory, creating an "endless aisle" for shoppers.

As retail stores continue to struggle in finding new ways to reach their customers, ShopWithMe brings an affordable turn key solution that proves the benefits of online shopping in a new type of physical store.

"We're creating our very own 'store of the future.' Why should a new store have to be physically built for every brand? At ShopWithMe we change the files not the fixtures to create a new experience. Today the store can be TOMS Shoes and next week it can be an entirely new brand without us having to rebuild the store," said Danielle Jenkins, Co-Founder of WithMe.

The vision of ShopWithMe is to build a network of smart stores all across the world which retailers can activate and deactivate within days. This will allow brands to go from zero stores to fifty overnight and then down to zero again a few weeks later. (SH)

Fibre2Fashion News Desk – India


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