India : Zivame plans to turn into fully private label retailer

[ { "Section": "news", "Text": "BLUESIGN® CUBE - Responsible textile business in the 3rd dimension!", "LandingURL": "https://adsclick.fibre2fashion.com/app/clk/?q=07lrR3Iex48lWl+gszBH7x8K0JeON8Mqsavxrqc53S0O+fbmyH52Fg2NfsBq/AJG+pvvu374QfR1wo0cAWMQZD3YyNCfyLN9AnZXdoB0s5zhk6h39+NfgvYaV+nKFLEKvGTw5W7Nj3CAP3scA4aKFX1yOSwkOlkPEu/usCP+wTMjG05u35fww4TqFxRgMv/axbo1beiKvrH6d6M/apGVVt+QOEcoWFuvWYs7IkR/QLcRLM1OsIcAWlojxEFAAv0r765rCgvAmYZzUvlTwHqubc9rP88IpZL6ZMA99rnN5h0MmP5ZKGykCf4Tu9EXqGEqT/H5xRsDDC3ybkEiKU4+5l2Goe4vr93wNufGX/c/uXR22v1x7RXLbUpkpUSJAsgoJbbi3wURpPCDqYgqi7gtWITvXWMuBFPtG3j3KHtFbDs0kX2cun3BF0Vkk9YOL0RUOoIZrBTvybY7JyROdHleCxPFFvzjm+jV4XpOHPiuIDRUMVVjk7yIxJ4CMyYhc+h6nIjLsTX2TIw=", "Order": "1", "Type": null, "ImpressionURL": "https://adsclick.fibre2fashion.com/app/imp/?q=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" }, { "Section": "news", "Text": "Sustainability goes CIRCULAR | Be a part of our Initiative | Know More", "LandingURL": "https://adsclick.fibre2fashion.com/app/clk/?q=07lrR3Iex48lWl+gszBH7x8K0JeON8MqFG1JK+7DlGeFWtEiUV5qh5vokXqpu0uPvPpxWAb0jutY7a+4wESKGh6j0Z0wx9Q8SC/hYYdPstaqg50huZQ1W3URAZhdIsFc8C0Cpnz5gCGp3Nfn0KEWpmHWivXVakVJyENF/ssjHyUYA3PApZTXUrVgSwRdh54r6+iXKMvJioLg8//Pmt8uqOhk0Id2cDXDqK8j3jtn1Lt/FDzABvfZYkZcvs+Fp9grgexBA1z18bWdH8BZ6Sr3gCFLCihDdetzvikgWlqCMoDZ/c7cRNEBkNgxGXN+GY9lvqwzNd1cfpr1p51X4XJDTStIiHxgCwtTrvQSskkHAy/xsMXop9Y3104wFlSwhSgELpJTG5LrSITjd31v9jvPZEJNdWpwsXBwCEqzIfH7tsfG0sdjH7dCtbs/qD2jSrTYQ74NgXLmQsptK/+FWtTcHte4bIoE4fzsZUIUaqcCvaY=", "Order": "1", "Type": null, "ImpressionURL": "https://adsclick.fibre2fashion.com/app/imp/?q=07lrR3Iex48lWl+gszBH7x8K0JeON8MqFG1JK+7DlGeFWtEiUV5qh5vokXqpu0uPvPpxWAb0jutY7a+4wESKGh6j0Z0wx9Q8SC/hYYdPstaqg50huZQ1W3URAZhdIsFc8C0Cpnz5gCGp3Nfn0KEWpmHWivXVakVJyENF/ssjHyUYA3PApZTXUrVgSwRdh54r6+iXKMvJioLg8//Pmt8uqOhk0Id2cDXDqK8j3jtn1Lt/FDzABvfZYkZcvs+Fp9grgexBA1z18bWdH8BZ6Sr3gCFLCihDdetzvikgWlqCMoDZ/c7cRNEBkNgxGXN+GY9lvqwzNd1cfpr1p51X4XJDTStIiHxgCwtTrvQSskkHAy/xsMXop9Y3104wFlSwhSgELpJTG5LrSITjd31v9jvPZEJNdWpwsXBwCEqzIfH7tsfG0sdjH7dCtbs/qD2jSrTYQ74NgXLmQsptK/+FWtTcHte4bIoE4fzsZUIUaqcCvaY=" } ]

InquiryNow

Please fill in your details to download the Table of Contents of this report for free. We also do customization of these reports so you can write to us at mi@fibre2fashion.com in case you need any other additional information.

Name

Company

Phone Number

Country

Comments

Advanced Search

Home / Knowledge / News / Apparel/Garments / Zivame plans to turn into fully private label retailer

Zivame plans to turn into fully private label retailer

26
Sep '16

Courtesy: Zivame

Online lingerie retailer Zivame plans to turn into a fully private label retailer, which will help it garner higher margins. Zivame started out as a retailer of various lingerie brands like Jockey and Enamor, but launched three private labels, Penny, Cou Cou and Rosaline in 2013. These three brands are now expected to be rebranded as Zivame.

Private labels are brands started and owned by retailers and have higher margins of as much as 60 per cent and almost double, compared to margins offered by brands owned by other companies.

According to a Mint report, Zivame also plans to adopt an omni-channel strategy by starting brick-and-mortar stores through the franchisee model.

Additionally, the lingerie retailer has started has started shipments to countries which have a sizeable Indian population like the UAE, US and Canada. (AR)

Fibre2Fashion News Desk - India

More Apparel/Garments News - India...