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BUHO launches official sustainable ecommerce hub

14
Jul '19
Pic: PR Newswire/Shopbuho
Pic: PR Newswire/Shopbuho
BUHO has announced its official launch as the premier sustainable, conscious, and circular ecommerce hub. Founded in 2019, the platform features a diverse variety of ethical, locally made and curated vintage brands for women, men, kids, and home all under one banner for the first time. It also includes handmade garments stitched and assembled in California.

The company speaks to the vast community of those who base purchases upon social and environmental impact – which makes up 1/3 of all consumers. In doing so, BUHO emerges as a trusted and safe shopping environment, upholding majority partnerships with Certified B corporations, sourcing ethically from vintage outfitters, and showcasing top brands who share its values, including Toms, Boyish Denim, Lacausa, Corridor, Taylor Stitch, Mate the label, Nisolo, and many more, according to a media statement by BUHO.

Additionally, BUHO actively engages consumers with an easy and revolutionary ‘Upcycling Programme’. Each purchase includes a pre-paid return label for the shipment of old and unwanted personal clothing items. By participating in this programme, approved returns grant a $10 store credit on the next $50 purchase. Meanwhile, returned clothes will be divided and donated to select charities. Unqualified items become stored for recycling in a forthcoming factory to engineer a new yarn from the materials beginning in 2020. This circular purchase drastically minimises the amount of textiles disposed of in landfills and gives new life to fabrics.

BUHO’s consolidated marketplace also includes benefits such as carbon neutral shipping partners, and fully compostable packaging and plantable seed tags. All products made from artisans receive fair prices for their work and creations in a value highlighted fair trade.

Following over 15 years in business development and marketing, CEO and founder Maria Casey endeavoured to provide an alternative to traditional ecommerce.

“BUHO was born out of the desire to make it easy to shop good. We’ve already done the hard work for our customers, uniting the world’s best ethical brands in one place. The team has been working non-stop to get only the best brands that do good for our people and our planet,” Casey said. (GK)

Fibre2Fashion News Desk – India


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