Home / Knowledge / News / E-commerce / COVID-linked US e-com growth slows as stores reopen: Adobe

COVID-linked US e-com growth slows as stores reopen: Adobe

17
Sep '20
Pic: Adobe
Pic: Adobe
US online shopping soared during the coronavirus pandemic, but as stores began to reopen, foot traffic returned amid ‘quarantine fatigue,’ according to the latest data from the Adobe Digital Economy Index (DEI), which found e-commerce sales jumped by 42 per cent year on year (YoY) in August, reaching $63 billion. However, activity slowed compared with July, when e-commerce sales were up by 55 per cent.

More than a quarter of consumers (27 per cent) said they were more comfortable shopping in stores in August than they were in July.

Currently, the DEI looks at the United Kingdom and the United States, but will soon expand to every country that has a significant digital economy, according to a blog post on Adobe’s website.

Many retailers are rethinking their store strategy to reach customers who are shopping from home and on mobile devices.

Since March, consumers have spent an additional $107 billion online, with online spend totaling $497 billion. And as of August, there were 130 days in which online sales exceeded $2 billion. Last year, that number was two days, outside of the holiday shopping season.

Forty per cent of online sales are on smartphones, with $190 billion spent on the devices this year.

Fibre2Fashion News Desk (DS)


Must ReadView All

Pic: Shutterstock

Textiles | On 27th Jan 2021

UK factories concerned over shortage of materials, workers

Concerns of UK manufacturers regarding shortage of low-wage workers...

Pic: Shutterstock

Retail | On 27th Jan 2021

US holiday season hit by understaffing, high turnover

The versatility and resilience of retailers helped many stores...

Pic: Wikipedia/Sabyasachi

Fashion | On 27th Jan 2021

ABFRL acquires 51% stake in Sabyasachi brand

Aditya Birla Fashion and Retail Limited, India’s leading fashion...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Blockchain is not a silver bullet for each and every problem in supply...

Smith Vaghasia, Sanado India

Smith Vaghasia
Sanado India

Online remains the best destination for shopping

Top executives, Textile industry

Top executives
Textile industry

Sustainable fashion is also ‘slow fashion’

Ismail Ajani,

Ismail Ajani

Hollywood Footwear’s story began in 1946 when Jummabhai Ajani started the...

Larry Fontana,

Larry Fontana

Italy-based Lafer SpA is one of the most innovative surface finishing...

Vikram Juneja,

Vikram Juneja

Jaquard is a training institute providing a highly specialised training...

Eamonn Tighe, Nature Works LLC

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Lynda Kelly, Suominen Corporation

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Suresh Patel, Sidwin Fabric

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Seema Agrawal, Artisan Saga

Seema Agrawal
Artisan Saga

Artisan Saga, founded by Kaushik Rajani and Seema Agrawal, is an online...

Sarah Denise Cordery, Sarah Denise Studio

Sarah Denise Cordery
Sarah Denise Studio

Manchester, England-based Sarah Denise Studio provides relevant fashion...

Divvya and Nidhhi Gambhir, Walnut

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


January 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search