Home / Knowledge / News / E-commerce / ShopRunner includes Kenneth Cole among its retailers

ShopRunner includes Kenneth Cole among its retailers

May '19
Pic: ShopRunner
Pic: ShopRunner
ShopRunner, the free two-day shipping and seamless checkout e-commerce network connecting over 100 retailers with millions of consumers, has included Kenneth Cole Productions in its roster of retailers. The company includes four modern lifestyle brands: Kenneth Cole New York, Reaction Kenneth Cole, Unlisted, A Kenneth Cole Production and Gentle Souls.

"Our strategic collaboration with Kenneth Cole furthers our mission of connecting the best shoppers with a diverse selection of the most sought-after brands," said Sam Yagan, CEO of ShopRunner. "We are excited to equip Kenneth Cole with the transformative data insights and premier network tools needed to strengthen their digital presence, so they can attract and retain new customers who expect top-notch online shopping experiences."

Kenneth Cole's reengagement with ShopRunner reflects the modern lifestyle brands' plans to prioritise e-commerce experience and growth this year. ShopRunner enables Kenneth Cole to offer its customers a best-in-class experience and compelling benefits like free two-day shipping and free returns, while also reaching new, attractive customer segments.

"The customer today expects an elevated experience with compelling product choices and services delivered faster and more personal," said TJ Papp, vice president of Consumer Direct at Kenneth Cole Productions. "We are excited to partner with ShopRunner to give our customer a compelling benefit that serves value on their terms and inspires a deeper connection."

In 2018, ShopRunner members spent over $2 billion in the network as the company continued to expand its network and release new products for both retailers and consumers. Strategic initiatives for 2018 and Q1 2019 included the launch of mobile app District, the acquisitions of Spring and Precognitive, and a $40M fundraise. (SV)

Fibre2Fashion News Desk – India

Must ReadView All

Pic: Shutterstock

Apparel/Garments | On 4th Aug 2020

EVFTA fabric origin rule a challenge for Vietnamese firms

Despite the European Union (EU)-Vietnam Free Trade Agreement (EVFTA), ...

Pic: Tailored Brands

Retail | On 4th Aug 2020

Tailored Brands files voluntary bankruptcy petitions

US retail holding firm Tailored Brands and certain of its...

Pic: Chico's FAS

Apparel/Garments | On 4th Aug 2020

Chico's FAS Canada files for bankruptcy, to close stores

Chico's FAS Canada, a subsidiary of US women's clothing and...

Interviews View All

Shawn Honeycutt, Bolger & O'Hearn

Shawn Honeycutt
Bolger & O'Hearn

‘The Indian market is interesting and rather persistent in seeking new...

Viral Desai, Zenitex Mill Pvt Ltd

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Top executives, Indian retail players

Top executives
Indian retail players

Walmart's acquisition of Flipkart endorses the humongous opportunities in...

Lucilla Booyzen,

Lucilla Booyzen

South African Fashion Week (SAFW) is a B2B marketing platform for fashion, ...

Rushiraj Mulani,

Rushiraj Mulani

The Shradhdha Group of companies was established in 2010 and is based out...

Jason Remnant,

Jason Remnant

<div>Xaar plc develops digital inkjet technology; it designs and...

Prof Seokheun (Sean) Choi, Binghamton University, State University of New York (SUNY)

Prof Seokheun (Sean) Choi
Binghamton University, State University of New York (SUNY)

A team of researchers from the State University of New York (SUNY),...

Isabel Herranz, European School of Business & innovation

Isabel Herranz
European School of Business & innovation

Cutting-edge ideas like the Internet of Things and artificial intelligence ...

Kai Poehler, Voith Paper GmbH & Co. KG

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Pranav Mishra, Huemn

Pranav Mishra

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Chandani Sahi, By Chandani

Chandani Sahi
By Chandani

By Chandani is a womenswear prêt couture brand with fusion silhouettes by...

Cigdem Akin, Cigdem Akin

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

July 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Advanced Search