House of Taylor Jewelry Inc establishes through merger with Nurescell
24 May '05
7 min read
"Dame Elizabeth is a humanitarian, a legend, an icon and an extraordinary business leader. Her success in the worlds of philanthropy, film and the fragrance industry are unequaled," added Ms. Ireland. "In the world of jewelry, she is unquestionably without rival. As soon as I learned about Dame Elizabeth's new jewelry venture, I was captivated by the possibilities of learning from her and joining forces with her. She is my hero and I am so grateful she said yes when I asked to work with her," said Ms. Ireland.
"I am delighted at our accomplishments of the past few months in reaching this milestone, with thanks in large part to the remarkable Dame Elizabeth and Kathy Ireland," said Jack Abramov. "The executive team and the entire House of Taylor family is deeply committed to its success and future growth. On behalf of them all, I welcome our shareholders who have chosen to participate
with us in this promising endeavor."
House of Taylor Jewelry, Inc. was originally formed on the foundation of an exclusive license between Dame Elizabeth Taylor and Jack and Monty Abramov of Mirabelle Luxury Concepts, best known for its "Mirabelle 18K" boutique consumer brand and its Techline Jewelry affiliate.
Mirabelle introduced the "Mirabelle 18K" brand to the industry in 2002 with the "Original Diamond Handbag Collection" of detailed and handcrafted miniature purse pendants, boldly designed with diamonds and French enamel. These were followed by mied and handcrafted miniature purse pendants, boldly designed with diamonds and French enamel. These were followed by miniature jeweled handbags adorned with original Mirabelle pendants, and the "Players Club" fine jewelry gaming line and artistic "Flower Power" collection, and exclusive product with Caesars Palace for Sir Elton John and Celine Dion. Techline Jewelry combines state-of-the-art Computer Assisted Design (CAD) with old world craftsmanship to produce jewelry with futuristic precision diamond settings for its high fashion collections.