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PD to expand HOTJ jewelry catalogs & web portals biz

14 Dec '07
4 min read

"PD has experienced significant growth during 2007 and we see a significant opportunity to further expand our market with House of Taylor Jewelry and Kathy Ireland Jewelry," stated Ron Drori, Chief Executive Officer of PD Financial.

"We clearly see the retail advantage of the House of Taylor Jewelry and Kathy Ireland Jewelry brands. These brands enjoy very high consumer awareness and bring powerful brand value to our joint activities.

Globally, we believe that Elizabeth Taylor is synonymous with exquisite diamonds and jewelry. Forbes and Newsweek have reported the impressive growth of Kathy Ireland Worldwide lifestyle brands in the home and fashion categories, with over $1 billion in annual retail sales.

Based on the initial success that we have had with HOTJ's Kathy Ireland Jewelry on our PeachDirect website, we are pleased to substantially expand our relationship with HOTJ in the fine jewelry, bridal, fashion and jeweled accessories categories.

In addition, the companies plan to work together with the international diamond industry to develop and launch a branded Business-to- Consumer loose diamond platform.

HOTJ's expertise in designing and developing fine jewelry combined with its ability to directly source diamonds and other gemstones will be a key factor in our business success.

Our development efforts are already underway and we will use our complementary talents and strengths to expand our offerings and bring House of Taylor jewelry collections to targeted customers in 2008."

HOTJ commenced its partnership with PD in July 2007 to distribute select fine jewelry from Kathy Ireland Jewelry Exclusively for House of Taylor Jewelry collections principally through PD's luxury catalogs. Additional information about this can be found in a press release issued by House of Taylor Jewelry Inc on July 23, 2007.

The transaction between HOTJ and PD is subject to negotiating and entering into a definitive agreement, receiving approvals from the companies' boards of directors and others, completing due diligence and other conditions.

No assurance can be given that the parties will enter into a definitive agreement on these or any other terms or that the transactions will close.

PD Financial Corp

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