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Aartivijay presents 'I Love Ma Doodle Book' at LFW Day 2

06 Aug '12
1 min read

With white as her backdrop and black doodle sketches high lighting her garments, Aartivijay Gupta created a black and white fantasy at Lakmé Fashion Week Winter/Festive 2012 called “I Love Ma Doodle Book”.

The pure white line-up of Dupion and tabby silk, along with luxurious crepe was used imaginatively for shift dresses with sketches of faces and figure blocks. Panelled jackets with dramatic godets, a jumpsuit, constructed jacket with black figures and flowing pants had a feminine look.

The clever play of black and white also came alive for sharply cut jackets with wide notched lapels, slender long sleeve sheaths cinched with black Obe style belts, tunics, slender pants, kimono style covers some with strategically placed tucks or pleats and asymmetric bias cut hems. The final three saris brought in colour with the doodles featuring colour wheels or shade cards print and were worn with floppy blouses.

The two men’s wear entries followed the same print story for the jacket with peaked lapels, double vents and the smart bundgala coat.

It was a stylish versatile line with a distinct identity from Aartivijay Gupta, which will appeal to the fashion conscious buyers. 

Lakmé Fashion Week

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