;
Home / Knowledge / News / Fashion / Adidas Originals launches silhouette, P.O.D. System
Adidas Originals launches silhouette, P.O.D. System
19
Jul '18
Courtesy: Adidas Originals
Courtesy: Adidas Originals
Adidas Originals has launched its newest silhouette, P.O.D. System, an inspiration from Adidas' 90s 'Point of Deflection System' technology. Engineered with a podular sole unit, the silhouette features a new tooling built for creating natural motion, flexibility and comfort. In order to reimagine the future, the system represents a new standard in footwear.

To celebrate the launch, a group of global creators including Victor Ma, Cali Thornhill DeWitt, and others were invited at the P.O.D.S. Maker Lab. Led by the Adidas Originals design team, guests were given the opportunity to experience the adidas Originals design process first hand. Guided by senior vice president of design Nic Galway, head of product Morgan Boeri, and design director Remy Eyraud, the guests took inspiration from the industrial setting in order to create unique interpretations of the P.O.D. System.

The attendees were encouraged to mix and match P.O.D.S. components with classic originals elements. Utilising various machinery onsite - from laser etching and heat press, to a custom chainstitcher that added a handcrafted touch, the guests were immersed in the full footwear experience. Adidas Originals designers, customisers, and local makers and students supported the creatives throughout the workshop and assisted them in crafting a one-of-a-kind shoe, Adidas Originals said in a press release. (RR)

Fibre2Fashion News Desk – India


Must ReadView All

British PM's Brexit divorce deal defeated in parliament

Textiles | On 16th Jan 2019

British PM's Brexit divorce deal defeated in parliament

British Prime Minister Theresa May's Brexit divorce deal was defeated ...

Garment industry in Laos continues to face challenges

Apparel/Garments | On 16th Jan 2019

Garment industry in Laos continues to face challenges

Apparel firms in Laos are facing several problems ranging from...

Courtesy: Indochino

Apparel/Garments | On 16th Jan 2019

Indochino to open 20 new showrooms in North America

Indochino, a leader in custom and made to measure apparel...

Interviews View All

Poojaa Kumar Deepak, Zeven

Poojaa Kumar Deepak
Zeven

Zeven's performance sports apparel is designed for the Indian body type,...

Smarth Bansal, Colorjet India Limited

Smarth Bansal
Colorjet India Limited

We would like to venture more companies into the Indian market

Awen Delaval, Samatoa

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Marcus Hardelauf,

Marcus Hardelauf

Germany-based Textechno is one of the leading manufacturers of testing...

Sham Shah,

Sham Shah

Shamal and Shamal Pvt Ltd is into manufacturing and sales of textile...

Italtex,

Italtex

Italtex is a leading studio publishing fabric trend-books since 1959....

Melissa Tate, University of New South Wales

Melissa Tate
University of New South Wales

<div><div><div><div><b>Melissa Tate</b>, a well-known scientist currently...

Giorgio Mantovani, Corman S.p.A

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Urs Stalder, Sanitized AG

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Hemant & Nandita, Hemant & Nandita

Hemant & Nandita
Hemant & Nandita

The designer duo of Hemant &amp; Nandita are known for being inspired by...

Jay Ramrakhiani, Occasions Elegance Wear

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Sanjukta Dutta, Sanjukta's Studio

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


January 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search