Home / Knowledge / News / Fashion / Bridal wear takes centerstage with Diya Rajvvir at LFW

Bridal wear takes centerstage with Diya Rajvvir at LFW

Aug '19
Malaika Arora Khan walking for Diyarajvvir at Lakme Fashion Week WF 2019. Pic: LFW
Malaika Arora Khan walking for Diyarajvvir at Lakme Fashion Week WF 2019. Pic: LFW
The Diya Rajvvir label's "Rosette" festive collection brought bridal extravaganza to the centrestage on the fifth day of the Lakme Fashion Week (LFW) winter / festive 2019. The brand’s distinct leitmotif was the hand painted story, which pointed to abstract roses created on feminine, flowing, diaphanous silk organza and suiting material.

Created by designer duo Diya Arora and Rajvvir Arora, the label is aimed at the bride who longs for memorable timeless wedding trousseaux. The festive collection was all about romance that will last forever with creations that celebrate the bridal event.

The embellishments matched the festive look of the collection as vintage beadwork highlighted the beauty of the separates. Detailing came in the form of exaggerated shapes, while the expertly constructed ensembles were the basis of the garments. 

While women’s ethnicwear or Indutvas had all the glitz and glamour with a strong emphasis on mauve and Marsala, the Indo-western silhouettes at times veered towards the western options, to enable the bride to select from myriad choices.

The appeal of the collection lay in its almost Victorian aesthetics combined with stylish fashion, though some hints of gothic romance however were thrown in with the billowy silhouettes when the designers unveiled surreal images. 

Well-known celebrity Malaika Arora made a show stopping entry with a grand appearance in a plunging neckline, fitted choli with giant, layered, fan sleeves and a slinky, rose, embroidered marsala, high-slit long skirt. (RKS)

Fibre2Fashion News Desk – India

Must ReadView All

Pic: Shutterstock

Textiles | On 22nd Feb 2020

Pharr sells Pharr High Performance to Coats Group

Pharr, a provider of differentiated textile products and assorted...

Pic: Shutterstock

Textiles | On 22nd Feb 2020

TOAI highlights importance of textiles in auto industry

The first edition of the conference 'Textile Opportunities in a...

Pic: Shutterstock

Textiles | On 22nd Feb 2020

Cocona's 37.5 fibres to have new biodegradable additive

All of the 37.5 staple fibres and filament yarns by Cocona, will now...

Interviews View All

Sunil Kumar Sharma, Loknayak JPNSSSG Ltd

Sunil Kumar Sharma
Loknayak JPNSSSG Ltd

'The blend of cotton–linen yarn has high demand in the domestic and...

Top executives, Textile industry

Top executives
Textile industry

Customised t-shirts is not a fad

Dinaz Madhukar, DLF Emporio and DLF Promenade

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Apurva Kothari,

Apurva Kothari

No Nasties was the first fashion brand in India to make 100 per cent...

Liz Manning,

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Tom Adeyoola,

Tom Adeyoola

Describing itself as the best body shape and garment fit company in the...

Ashok Desai, Bombay Textile Research Association

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Robert Erichsen, Statex Produktions & Vertriebs GmbH

Robert Erichsen
Statex Produktions & Vertriebs GmbH

Statex Produktions &amp; Vertriebs Gmbh, founded in 1978 and headquartered ...

Urs Stalder, Sanitized AG

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Rajesh Pratap Singh, Rajesh Pratap Singh

Rajesh Pratap Singh
Rajesh Pratap Singh

<div>Ace fashion designer <b>Rajesh Pratap Singh</b> has used Tencel to...

Joe Ikareth, Joe Ikareth

Joe Ikareth
Joe Ikareth

<b>Joe Ikareth</b> has a rock-solid fashion and textiles background, which ...

Sweta Agarwal, A Humming Way

Sweta Agarwal
A Humming Way

A Humming Way (AHW) is inspired by the old-world regalia of Rajasthan...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Advanced Search