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British brand Paul Smith celebrating 50 years of existence

04
Dec '20
Pic: Paul Smith
Pic: Paul Smith
British brand Paul Smith is celebrating 50 years of its existence globally by launching an eponymous book, which will celebrate Smith’s varied inspirations through portraits of 50 objects, a 50th anniversary capsule collection of casual menswear and the Paul Smith’s Foundation, a digital platform to offer helpful advice to creative people.

The book is edited by Tony Chambers, with a foreword by Jonathan Ive and weaves together the selected objects along with quotes and contributions from many of Paul’s friends and collaborators from across his 50 years in business.

The menswear collection looks into the vast back-catalogue of photo prints that Paul Smith has created over the years, according to a press release form the brand.

The foundation was launched in September this year. The digital platform will make available his personal archive of all the advice he has given and received over the last 50 years.

Hailing from Beaston, Nottingham, Smith was born on July 5, 1946. He opened his first shop called Paul Smith Vêtements Pour Homme in Nottingham on October 9, 1970. It sold established clothing labels alongside pieces that Paul designed himself.

Following its success Paul Smith continued to grow, with the first flagship London store opening in 1979 on Floral Street in Covent Garden, London.

Paul Smith remains an independent company, with Paul Smith himself holding the majority stake.

Fibre2Fashion News Desk (DS)


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