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China's CEIS, Orient Intl unveil fashion industry index

18
Jul '19
Pic: Shutter Stock
Pic: Shutter Stock
Paris Fashion Week, New York Fashion Week, London Fashion Week, Milan Fashion Week, Shanghai Fashion Week, China Fashion Week, Tokyo Fashion Week, Seoul Fashion Week, Russia Fashion Week and Mumbai Fashion Week were the top ten fashion weeks in 2018, according to the 2018 Global Fashion Industry Index-Fashion Week Vitality Index unveiled recently in Shanghai.

The index was launched by the China Economic Information Service (CEIS) of the official Xinhua news agency and Orient International (Holding) Co. Ltd.

First released in March 2018, the Global Fashion Industry Index - Fashion Week Vitality Index aims at delivering the voice of China to the global fashion industry through quantitative analysis, according to an official release.

It constitutes evaluation models from media transmission, business circle radiation and factor aggregation, and contains three primary indicators and ten secondary indicators which can help evaluate the vitality value of global fashion weeks objectively and comprehensively.

The rankings of Shanghai Fashion Week and China Fashion Week, two representatives of China's fashion weeks, both moved forward one spot, respectively to the fifth and the sixth, compared with the previous rankings, showcasing the rapid development of the fashion industry in China.

The increasing participating brands home and abroad and fashion releases have driven major fashion weeks in China develop into diversified service platforms which helped host cities to play an influential role in industrial value chains such as fashion production and design, said the report.

Meanwhile, the connection between offline fashion products and online e-commerce platforms has opened a new era of fashion consumption for consumers, the report added. (DS)

Fibre2Fashion News Desk – India


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