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Fashion Revolution calls for new approach to fashion weeks

Aug '19
Pic: Fashion Revolution
Pic: Fashion Revolution
After UK-based Extinction Rebellion (XR) recently called for cancelling the London Fashion Week in September, campaigning group Fashion Revolution said the emphasis must not be on shutting down the fashion industry but on shifting it–far more rapidly than it already is– towards alternative, innovative models that promote creativity and craftsmanship.

Mass civil disobedience movement XR announced it would stage a funeral at the event as a symbolic death to catwalks everywhere, but Fashion Revolution feels XR’s way is tantamount to stopping business, while what is needed is a model that offers a meaningful form of fair and decent employment for millions.

Not only is fashion one of the most polluting industries, it is becoming increasingly obvious that current fashion week formats are outmoded, wasteful, and no longer fit for purpose. The emphasis, the preconceptions and the format need to change, Fashion Revolution said in a press release.

XR, started in May 2018, is a socio-political movement with the aim of using civil disobedience and non-violent resistance to protest against climate breakdown, biodiversity loss and the risk of social and ecological collapse. Orsola de Castro co-founded Fashion Revolution in the wake of the Rana Plaza disaster in Bangladesh.

Orsola de Castro, co-founded campaigning group Fashion Revolution in the wake of the Rana Plaza disaster.

Fashion weeks can provide a platform not just to show the new, but to challenge conventions and actively disrupt the processes and systems that are no longer acceptable in the face of environmental breakdown, feels the organisation.

Fashion Open Studio, a Fashion Revolution initiative, proposes a whole new industry agenda. When designers open up their studios to public, press and industry alike, and talk about the people who make their clothes, their production processes and solutions to particular challenges, they are each contributing towards seismic shifts across the industry.

They are opening up their practice to questions and welcoming a level of transparency that holds them accountable every step of the way, added the organisation. (DS)

Fibre2Fashion News Desk – India

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