FR Tech invents world's first AI-powered personal stylist

06 Sep '18

2 min read

ILuk Pod; Courtesy: FR Tech

FR Tech Innovations, an Indian deep tech startup firm, has invented ILuk—the world’s first and only technology based automated personal styling solution that uses AI technology to precisely map the body type of an individual and assist her/him with personalised styling derived from an AI suggestions engine based on the customers’ fashion sensibility.

With its very innovative and versatile offering ILuk, FR Tech is looking forward to revolutionise the way fashion retailers sell and interact with their customers.

A unique combination of versatility and functionality, ILuk provides fun and functional value to the customer shopping experience helping retailers engage their customers better and add value to their brand experience. “In a world where everything is mass produced, ILuk provides a chance to partner retailers to offer their customers, personalised styling solutions that are suitable to their particular body-type,” the company said in a statement.

For the fashion retail industry, ILuk technology helps identify a body type and then suggest personalised styling suggestions for that specific body-type.

Explaining the working of ILuk, FRTech says that a fashion consumer can enter the ILuk pod placed in a retail outlet to get scanned. The Pod will analyse the body shape and create a 3D avatar of the consumer. Based on the body-type and particulars of what the buyer is looking for, personalised styling suggestions are offered.

The 3D avatar once created can be accessed from any device (tab, phone or PC) using profile ID and password. Consumers can then shop for any part of the wardrobe and get personalised styling suggestions. ILuk, thus provides a strong functional benefit of personal styling along with the convenience of shopping anytime from anywhere. (RKS)

Fibre2Fashion News Desk – India

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