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FSRL extends agreement with Lee Cooper
07
Apr '18
FSRL extends agreement with Lee Cooper
Future Specialty Retail Limited (FSRL), fully-owned subsidiary of Future Lifestyle Fashions has strengthened its portfolio by signing a long-term license agreement for Lee Cooper brand owned by Iconix Brand. Effective from April 1, FSRL has exclusive license to manufacture and sell Lee Cooper apparel and footwear across all distribution channels in India.

Since 2007, Future Lifestyle Fashions has been the exclusive licensee to manufacture and market clothing for men, women and kids. With the long-term license for footwear, FSRL will extend its range to include footwear for men, women, girls and boys. By bringing the entire Lee Cooper product range under one licensee, Lee Cooper will emerge to be India’s number 1 denim lifestyle brand. 

"We are delighted to extend our decade-long association with Iconix Brand Group, Inc. Lee Cooper is one of our most popular brands, across all our markets, both in terms of demand and sales. By extending the product offering to include footwear, Lee Cooper will continue to lead the denim lifestyle segment. Most importantly, this agreement will give us an opportunity to strengthen and enhance our share in the growing footwear market in India," Rakesh Biyani, director, Future Group, said. (RR)

Fibre2Fashion News Desk – India


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