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Guess opens flagship store in Moscow
01
Jun '16
Brand:       Guess                                          

Company: Guess CIS

Location: Europeisky Mall

Area: 512 sqm

Product profile: Guess Jeans Woman, Guess Jeans Man, Marciano Guess

Store design | Interiors & VM | Fixtures: The new layout celebrates Guess’s heritage through stunning digital videos and images, and enhances the products on display. White shelving fixtures along the walls host the brand’s fashion-forward clothing, while a vast assortment of handbags and shoes feature throughout the store. The accessories, meanwhile, are displayed in sleek central cabinets. Total looks are laid out by theme, to facilitate the customer’s shopping experience, with the iconic, world-renowned Guess logo making every style instantly recognisable.

About the company: Established in 1981, Guess began as a jeans company and has since successfully grown into a global lifestyle brand. Guess?, Inc. designs, markets, distributes and licenses a lifestyle collection of contemporary apparel, denim, handbags, watches, footwear and other related consumer products. Guess? products are distributed through branded Guess? stores as well as better department and specialty stores around the world.  As of January 30, 2016, the company directly operated 835 retail stores in the Americas, Europe and Asia. The company's licensees and distributors operated 804 additional retail stores worldwide. As of January 30, 2016, the company and its licensees and distributors operated in more than 95 countries worldwide.

Fibre2Fashion News Desk – India


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