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Jacqueline Fernandez is the face of VH women's handbags

07 Mar '19
2 min read
Pic: Van Heusen
Pic: Van Heusen

Who: Van Heusen, India’s leading lifestyle brand announces Jacqueline Fernandez as the face of Van Heusen’s women’s handbags. 

What: Jacqueline Fernandez is an Indian actress.

About the collection: The new line of women’s handbags labelled as ‘Carry Your World’, celebrates a woman’s everyday multi-dimensional brilliance. The range features 2-in-1 reversible bags that can be worn two sides with different colours on each side with detachable inside pouch, the convertible bags with extra changeable flap and the Van Heusen monogram set of totes, satchels and wallets. 

Bytes: Commenting on the association, Abhay Bahugune, COO, Van Heusen said, “We are excited to have Jacqueline on board for the new range of Van Heusen bags themed ‘Carry Your World’. The vision of our latest line of handbags captures her captivating spirit and independent persona. With her eclectic style and on trend identity she embodies the confident outlook of the consumers, inspiring them to take on the world with style.”

Jacqueline Fernandez added, “I am excited to join the Van Heusen family and be a part of the brand’s long history of bringing in modernity, spontaneity, self-expression and individuality through their range of edgy cosmopolitan design of bags for contemporary women.”

Saikat Mitra, Creative Director, Van Heusen mentioned, “We are happy to present the Van Heusen bags range for the smart and sophisticated women of today. The collection fuses the best of international designs with modern functional forms and signature Van Heusen aesthetics. The collection promises to deliver trendy fashionable bags for a wide variety of occasions and the multiple worlds of women. These bags are the best blend of form and function to create fashion bags for ‘every woman - every time. Each bag is thoughtfully designed to be paired with sharp aesthetics of Van Heusen’s women range – be it fusion formals, day casuals, fusion or evening collections.”

About Van Heusen: Van Heusen is India's leading lifestyle brand. With a rich heritage of 128 years in the United States of America, the brand entered India in 1990. Today, Van Heusen is not only the most preferred workwear brand, but also stranddles for occasions like casuals, ceremonial and partywear. (PA) 

Fibre2Fashion News Desk – India

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