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Justin O'Shea appointed Brioni's Creative Director

25 Mar '16
2 min read

Brioni and Kering have announced the appointment of Justin O'Shea as Creative Director of the Brioni House.

O'Shea will be responsible for the brand's collections as well as its image, effective April 1, 2016, according to a press release.

He joins from the online retailer mytheresa.com where he most recently held the position of fashion director.

“I am deeply honored to undertake this new challenge for such prestigious and celebrated menswear house. It is with great enthusiasm that I look forward to writing a new chapter in the story of Brioni,” O'Shea said.

Gianluca Flore, Chief Executive Officer of Brioni commented, “I am very confident Justin O'Shea's new artistic direction for Brioni will be instrumental in strenghtening our core values and continuing to drive dynamism and innovation into the brand heritage. Justin has shown an accurate understanding of the company's DNA and historic roots and an assertive approach on how to make those values relevant for the brand today.”

Grita Loebsack, Chief Executive Officer of Kering's Luxury - Couture & Leather Goods Emerging Brands, added: “Justin brings a holistic approach and strong understanding of business. I believe his vision will accurately translate into this role and add a distinctive signature to the House.”

Part of the Kering Group, Brioni is recognised is a prestigious menswear couture house which develops and manufactures sartorial ready-to-wear, leather goods, shoes, eyewear and fragrance, in addition to the Su Misura - made-to measure - service. (SH)

Fibre2Fashion News Desk – India

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