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Lamoda launches Sandro & Maje on marketplace

May '20
Pic: Global Fashion Group
Pic: Global Fashion Group
The exclusive distributor of premium French brands, Sandro and Maje in Russia, Fashion Studio, has joined the Lamoda marketplace. Lamoda is one of the first platforms in Russia to offer these brands on a marketplace model. Until now, customers could only purchase products from Sandro and Maje online on the official online stores in Russia.

Sandro and Maje’s Spring-Summer 2020 collections, which now appear on the Lamoda platform feature 700 items in the categories of clothing, shoes, and accessories for women and men. In total, the Lamoda premium section now features more than 250 brands and 27,000 models of products in the categories of clothes, shoes, accessories, cosmetics, and perfumes. Lamoda plans to further expand its premium offering and strategic partnership with Fashion Studio with the launch of Claudie Pierlot on the platform in the near future, according to a press release by the Global Fashion Group, Lamoda’s parent organisation.

“The launch of Sandro and Maje on Lamoda is a long-awaited event. Premium brands are especially careful when choosing sales channels and we are pleased that Lamoda Premium is fully consistent with the desired level of service. We manage to maintain a high level of customer service on our online platform of pure fashion and attract more and more brands that have not previously considered the possibility of placing themselves on our marketplace,” Alexandra Artyushkina, chief commercial officer of Lamoda said.

“Advocacy of Parisian chic and exceptional personal service is the guiding principle and mission of our company. For seven years, we have been actively developing our retail network of the Sandro, Maje and Claudie Pierlot brands, making every effort to ensure that our customers are satisfied. In 2018, the official Sandro and Maje online boutiques were opened in Russia. Today, we gladly joined the Lamoda marketplace and sincerely believe that in this way we will expand the opportunities for our customers to shop on their favorite platform, offering exceptional service,” Elena Nezhurina, CEO of Fashion Studio said.

Fibre2Fashion News Desk (GK)

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