Lectra-ESCP host round table on sustainable fashion

16 Oct '15

4 min read

“It is possible to develop and find more sustainable solutions so long as there is a will to do so. It is above all a matter of company culture and state of mind,” affirmed Rémi Crinière. “The company's strategic choices must be stable in order to be lasting. Swedish, family-owned company H&M focuses on long-term rather than short-term profits by adhering to sustainable development and circular economy practices.” The H&M Conscious Foundation recently launched the Global Change Award, endowed with one million euros, to drive innovation that will bring the circular economy into the fashion industry.

“Innovation and best practices help to reduce both transportation's cost and overall environmental footprint (CO2, particles, but also noise, congestion…) in an industry that is heavily dependent upon such means. This is not just the case for international transportation, but also inner-city delivery to stores and e-commerce customers,” said Philippe Mangeard.

“Lectra's innovative solutions help fashion industry players reduce their carbon footprint, while respecting economic priorities,” said Laurence Jacquot, the company's Director of Industrial Operations and Hardware R&D. “For example, 3D technology reduces the use of physical prototypes, while PLM allows teams to work together in real time without any paper work. Better designed collections respond to consumer demand, thereby reducing waste associated with unsold merchandise.” (SH)

Fibre2Fashion News Desk – India

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