Global Apparel Market – An Overview | Watch NOW! | Ad
Home / Knowledge / News / Fashion / Maison Lejaby launches sports-luxe lingerie, 'Nutfit'
Maison Lejaby launches sports-luxe lingerie, 'Nutfit'
Nov '17
Courtesy: Maison Legaby
Courtesy: Maison Legaby
What: Maison Lejaby has launched its first sports-luxe lingerie collection, ‘Nutfit’

New product line + USP: Nutfit is a hybrid collection associating lingerie and fitness while combining modernity with simplicity, timeless elegance, technical skills, fashion details and discretion. It offers lingerie that is minimalist, inspired by the 1930’s theme of arts and crafts, a dynamic that provides the brand with a sleek modern style and artistic refinement.

Retail presence: Maison Lejaby has around 1,331 shops across France and Spain. The products are also available on its website.

Future plans: The brand plans to cater to women of all ages, sizes and styles, creating lingerie that’s versatile, luxurious and extremely comfortable.

Available: At House of Fraser in the UK and on

Price points: £40-75

About the brand: It is a French House which since 1930 has been cultivating its corsetry expertise through the know-how of its creative workshops in Lyon. It perpetuates and reinvents in the rules of the art lingerie of quality with the noblest materials and precise cuts.                                                                                     

Fibre2Fashion News Desk – India

Must ReadView All

Courtesy: Amazon

Apparel/Garments | On 23rd Sep 2018

Consumers in Turkey get access to Amazon

Amazon has launched in Turkey giving customers in the country...

Value in omni-channel retail with Flipkart buying: Walmart

Apparel/Garments | On 23rd Sep 2018

Value in omni-channel retail with Flipkart buying: Walmart

With the acquisition of Flipkart, Walmart sees great value in...

E-com to result in common SE Asian consumer market: BCG

Textiles | On 23rd Sep 2018

E-com to result in common SE Asian consumer market: BCG

The rapid spread of e-commerce and digital technologies is binding...

Interviews View All

Anavila Misra, Anavila Collection

Anavila Misra
Anavila Collection

Fashion shows are also encouraging and highlighting sustainable fashion

Jim Desai, Blaiva Fabricaa

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Yash Maniyar, Rekha Maniyar

Yash Maniyar
Rekha Maniyar

Indian fashion market is growing at a staggering rate

Sugandha Bhardwaj,

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Suresh P Bagrecha,

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Sandip Bhojani, Manthan Patel,

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Ray Baughman, University of Texas -Dallas

Ray Baughman
University of Texas -Dallas

<div>A team of scientists and researchers have discovered twistrons,...

Larry L Kinn, Suominen Corporation

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Justin Gutierrez, INDA

Justin Gutierrez

The Association of the Nonwoven Fabrics Industry (INDA) has created a new...

Sanjukta Dutta, Sanjukta's Studio

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Chandani Sahi, By Chandani

Chandani Sahi
By Chandani

By Chandani is a womenswear prêt couture brand with fusion silhouettes by...

Adriano Goldschmied, AG Jeans

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on

Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search