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Mustard Fashion ramping up its presence in North India

Sep '19
Pic: Mustard Fashion
Pic: Mustard Fashion
Brand: Mustard Fashion                               

Company: Mustard Clothing Company Pvt Ltd

Location: Rajouri Garden-New Delhi, Pacific Mall-Dehradun and Pacific Mall-Dwarka

Area: 800 sq ft-Rajouri Garden, Delhi; 764 sq ft-Pacific Mall, Dehradun

Product profile: The store displays womenswear ranging from kurtis, western tops, t-shirts, tunics, jeggings, denims, capris and palazzo.

Store design | Interiors & VM | Fixtures: The store is a physical render of the Mustard website with the store design that celebrates 'womanhood' in its democratic form - urbane, sophistication, feminine, subtle, and energetic. These expressions are translated in design using origami as a form and natural hues and textures.

About the company: Founded in the year 2004 in India, Mustard Fashion is the apparel manufacturing and retail brand for women of different age groups and of all sizes. The brand offers ready-to-wear garments for women in 10 different sizes from regular to plus sizes. (PA)

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