There will be Armedangels which makes jeans without toxic substances. It will display its Detox Denim collection made from organic cotton. With chlorine-free washing, Jacron Paper patches and heavy metal-free buttons, the label is committed to fighting against “everything toxic.
Berlin label Arys will display its performance wear which uses state-of-the-art technologies such as HeiQ Fresh and Polygiene Odour Control. Dawn Denim will come with its #lowimpact jeans. The “Respect Codes” make the production chain transparent – from the origin of the raw materials to the factories down to the audits and certificates. In order to use less water and fewer chemicals, Dawn Denim recreates washes with a laser machine and uses washing methods that are gentle on the environment.
Got Bag, which recycles plastic collected by fishermen from the Indian Ocean around the island state of Indonesia, will display backpacks, weekend holdalls and laptop bags made from the plastic waste. Knowledge Cotton Apparel will present street fashion made from innovative materials including recycled PET, Tencel, linen and wool.
There will also be companies such as Wolfskin Tech Lab, ISKO, Nudie, and Renewcell AB displaying innovative concepts. The recycling company from Kristinehamn in Sweden Renewcell will be showcasing the circular recycling technology it has developed for used clothing. Staiy will represent online shopping with AI. Staiy is a new online fashion platform for sustainable brands that uses AI. An individual style algorithm provides recommendations, thereby creating a personalised experience for every user. While they are shopping, customers can also collect Donation Points, which they can then use to donate to the non-profit organisation One Tree Planted.
The show will also have discussions on topics such as Regenerative Textile Systems Beyond Zero Impact, From waste to fibres, Data-Driven Circularity in Fashion, and Glocal Circularity.
Fibre2Fashion News Desk (SV)