'They are delighted to have Bill join their Board," said Richard A. Rosenthal, Chairman of the Board.
"His proven leadership experience, combined with a broad working knowledge of sales, marketing and logistics, will be a valuable addition to their team.
His insights in the consumer marketplace will help shape their long-term direction and the future success of the Company.'
'LaCrosse Footwear and its brands are well-positioned for continued growth in the work and outdoor markets,' said Williams.
'He's pleased to be joining the LaCrosse team and very excited about the Company's long-term potential.'
LaCrosse Footwear is a leading developer and marketer of branded, premium and innovative footwear for expert work and outdoor users.
The Company's trusted Danner and LaCrosse brands are distributed domestically through a nationwide network of specialty retailers and distributors, and internationally through distributors in Asia and Europe.
Outdoor customers include people active in hunting, outdoor cross training, hiking and other outdoor recreational activities.