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Blugirl creates Love Bag for young women
Apr '12
Blugirl created a “romantic edition” destined to win the heart of the female world. Love Bag is a funny and glamorous shopping bag, available in a variety of different glossy colors, red, gray, blue, black and beige, all profiled in white, designed for young women who love to live with humor and cheerfulness.

Two gold metal chains and two large hearts are the main ornamental motif of the bag, available in two versions, rectangular and trapezoidal, for being always up-to-date with personality.

The Blugirl line joined the main Blumarine line in 1995 and was immediately seen as a younger range able to express the same values as the main line yet in a more playful, irreverent and humorous style. Today the line has modified its original image and style, with a slow yet progressive maturing both of the clothes on offer and of the image it expresses.

A penchant for the colour blue and a passion for the sea were the inspiration behind the Blumarine label, a venture launched in 1977 when Anna Molinari and her husband Gianpaolo Tarabini Castellani decided to set up the company Blumarine in Carpi to produce the collections created by the young designer.


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