Home / Knowledge / News / Fashion / JCPenney & Shaun Tomson launch 'Solitude' men's apparel brand

JCPenney & Shaun Tomson launch 'Solitude' men's apparel brand

Jan '06
Largest catalog merchant JCPenney Company Inc and surfing legend Shaun Tomson have joined forces to launch Solitude, a California lifestyle-inspired men's apparel brand.

Debuting in over 500 JC Penney stores nationwide in February, Solitude was created for the man who seeks to simplify his life through a relaxed style.

The collection, developed by surf icon Shaun Tomson and his wife Carla, a fashion designer, is reminiscent of the Santa Barbara lifestyle the couple personifies with soft, wearable pieces in washable quality fabrics, soothing, sun-kissed colors and comfortable silhouettes.

Produced and distributed by Oxford Industries, Solitude will be sold exclusively at JC Penney stores and online at jcpenney.com.

"Solitude will be a great addition to their selection of proprietary brands as it fills a need for men who are looking to infuse casual yet sophisticated pieces into their wardrobe," said Lana Cain, Executive Vice President and general merchandise manager for men's apparel at JC Penney.

"The colors, textures and prints all reflect a carefree spirit and a man who knows how to enjoy life during his free time."

Ideal for travel due to its easy-care fabrications, the Solitude line includes basic tees and woven shirts, shorts, pants and swimwear.

Garments will maintain their quality and fit through routine machine washes and dries at low settings.

Retail prices will range from $42 - $45 for woven shirts made of plush cotton and $38 - $50 for shorts and pants in linen and sanded microfiber.

Must ReadView All

Pic: Shutterstock

Textiles | On 17th Feb 2020

Vietnam textile firms urged to source from Malaysia, India

Pham Xuan Hong, president of Ho Chi Minh City’s textile association,...

Pic: Shutterstock

Textiles | On 17th Feb 2020

Myanmar to initiate measures to improve trade strategies

Myanmar will take measures to raise overseas demand for indigenous...

Pic: PaCT

Apparel/Garments | On 17th Feb 2020

IFC portal to monitor resource usage in Bangla RMG sector

The International Finance Corporation (IFC) has developed PaCT...

Interviews View All

Vidhyaa Shankar. S, A Ganapathi Chettiar

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

Top executives, Textile industry

Top executives
Textile industry

Technical textiles industry moving back to Europe

Vasanth Kumar, Max Fashion India

Vasanth Kumar
Max Fashion India

‘Traditional high-street retailers are now willing to offer franchisees to ...

Tom Adeyoola,

Tom Adeyoola

Describing itself as the best body shape and garment fit company in the...

Mark Tokuhara,

Mark Tokuhara

Japan-based FitJoy, a shoe brand for women, has been in the footwear...

Zafer Demirel,

Zafer Demirel

Turkey's Canlar Mechatronics is a leading designer and manufacturer of...

Wolfgang Plasser, Lenzing AG

Wolfgang Plasser
Lenzing AG

The Lenzing Group is an international company headquartered in Austria...

Isabel Herranz, European School of Business & innovation

Isabel Herranz
European School of Business & innovation

Cutting-edge ideas like the Internet of Things and artificial intelligence ...

Madison Maxey, Loomia

Madison Maxey

Loomia designs and manufactures soft circuit systems that can be produced...

Wendell Rodricks, Wendell Rodricks

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Robert Brunner, Devereux

Robert Brunner

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Nisha Chanda, Whistling Woods International School of Fashion

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Advanced Search