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Pamela Gonzales to open first New York concept store
Oct '12
Nolcha Fashion Week (NFW) partners with couture-inspired, independent designer, Pamela Gonzales to open her first concept store in New York which will feature her designs alongside celebrity designer Loris Diran, Anais Bouchard and other select talent from Nolcha Fashion Week at Pamela Gonzales SoHo at SoHo Mews, 311 West Broadway, on Thursday, October 11th.
Nolcha Fashion Week has become a hot incubator of new fashion design talent. Nolcha Fashion Week chose Pamela Gonzales to debut her Spring/Summer 2013 Collection in their September show and was instrumental in finding her a location for her concept store.
"We are proud to partner with Pamela Gonzales and the talent that will be featured at this ground-breaking store," says Kerry Bannigan, CEO and Co-Founder of Nolcha Fashion Week.
"Supporting and expanding the reach of the independent designer is the foundation of our brand – this is a very exciting time for us!"
"The strategy for selecting this prime location situated opposite SoHo Grand, was to benefit from the popularity of this landmark New York City hotel, while aligning the independent fashion brands with notable retailers in a key shopping district," emphasizes Arthur Mandel, President and Co-Founder of Nolcha Fashion Week.
Pamela Gonzales SoHo will showcase Pamela Gonzales Fall/Winter 2012 Collection alongside a unique spectrum of the world's emerging fashion talent in an art gallery format. The space, designed by Romina Gonzales using glass as a primary material, will display an art installation of glass-blown sculptures and mannequins. The result is a unique concept that challenges the established formal conventions of art, design, fashion and glass.
Celebrity designer Loris Diran, a favorite of Beyonce and Sarah Jessica Parker, Anais Bouchard of "Nais," and the following rising stars of the fashion world as selected by the Nolcha Fashion Week team will debut alongside Pamela Gonzales' Collection: 
Alice Yim; Antonia Paris; Arefeh; Carlos Luna; Jess Rizzuti; Jessica Barkley; Mel etel; 
Nuvula; Sandra Baquero 
Each designer will have their own designated space to display their creations in a fashion-forward way.
Pamela Gonzales Fall/Winter 2012 Collection marked a true journey of self-discovery, an opportunity to materialize and project her uniqueness and her own concept of subtle elegance. With these designs, she also sought to create a balance between intricate embroidered evening designs and elegant but soothingly, neutral knitted wearables. 

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