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House of Taylor retains Christine Bookallil as Consultant

Mar '06
International multi-brand jewelry marketing company House of Taylor Jewelry, Inc has retained Christine Bookallil as a consultant to the design, marketing and sales divisions of the company.

"They are extremely pleased to have attracted such a respected marketing expert to their company," stated CEO Jack Abramov, "Within her new role Bookallil will take design briefs from Dame Elizabeth Taylor and Kathy Ireland, attend major trade shows and events, and help position their company internationally."

"Christine has a huge talent for dressing the top talent at awards shows and events," he continued.

"For example, Hilary Swank, Kate Winslett, Uma Thurman, Liv Tyler, Sarah Jessica Parker, Diane Keaton, Glenn Close, Halle Berry, Paul Bettany, Rachel Griffiths, and Keanu Reeves have all worn jewelry provided by her.

Combining her talents with the House of Taylor brands should provide the company with outstanding exposure in the future."

Ms. Bookallil's first assignment for House of Taylor was the Screen Actors Guild awards, where she dressed Tonantzin Carmelo, Best Actress nominee for Steven Spielberg's "Into The West."

"She is excited to be working with two very gifted style icons in the expansion of their existing businesses into the jewelry area," declared Bookallil.

"Each has a firm grasp of her own style and clearly defined market.

They are both dynamic business successes and certainly Dame Elizabeth's love and understanding of fine jewelry is internationally recognized."

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