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Steve & Barry celebrates relationships with NCAA Tournament

Mar '06
Specialty retailer Steve & Barry's is celebrating the company's heritage of collegiate licensing relationships in honor of the NCAA Tournament.

The fast-growing lifestyle apparel chain offers officially licensed t-shirts, sweatshirts, jackets, hats and more for hundreds of America's favorite colleges and universities, including 45 of the competitors in this year's NCAA Tournament.

"The heritage of Steve & Barry's is in their collegiate licenses and they are very pleased to support the teams they have partnerships with as they step into the limelight with the NCAA Tournament," said Steve & Barry's co-CEO, Barry Prevor.

"As they grow into the world's next Wal-Mart, these relationships will stand out as one of the many differentiators that separate them from all the others in the retail world."

With store locations across the nation, Steve & Barry's is the perfect avenue for this year's NCAA Tournament schools to reach even more fans – in any location around the country.

"Steve & Barry's is the savior for UCLA devotees who have relocated to Chicago" explained Senior Director of Licensing, Aaron Spiewak, "or the die-hard fan of SUNY Albany, who lives in Houston."

Students, alumni, fans and athletic-hopefuls alike can stop by Steve & Barry's locations to stock up and support their teams from any region.

In addition to offering apparel for NCAA tournament schools, Steve & Barry's carry a complete line of lifestyle apparel for the whole family.

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