Home / Knowledge / News / Fashion / Nike launches Dri-FIT sportswear for Maria Sharapova

Nike launches Dri-FIT sportswear for Maria Sharapova

23
Mar '06
Russian tennis star Maria Sharapova will step onto the tennis court at the NASDAQ-100 Open tennis tournament in Miami, Fla., and debut new custom made Nike apparel that features a unique Dri-FIT sport corset and skirt that are adapted from Nike's fitness dance collection.

After learning of Maria's interest in Nike's fitness dance collection, Nike designers adapted two key pieces for Maria to wear on the tennis court.

The Nike Speed Corset is pearl and black and features a state-of-the-art ventilation system in the front and back for breathability to keep Maria cool while playing in Miami's heat. The black Nike Shimmer Mix Skirt is made of moisture-wicking Dri-FIT fabric and features an adjustable roll top waist that allows for a custom fit.

Nike's proprietary, tested and re-tested, moisture-wicking technology, Nike Dri-FIT helps sustain body temperature by drawing sweat away from the skin and moving it to the outside of the fabric where it quickly evaporates.

Maria, who traditionally has preferred playing in dresses, was so pleased with corset and skirt design that she decided to wear the separates.

Maria Sharapova said, "The corset is definitely something you don't see much on the tennis courts, but Nike made it very comfortable to wear and the vents keep me cool. I'm sure that my fans are going to think it's different because I've never worn anything like this, but I'm excited about it and since it's Miami you can get away withthings being a little edgier."


Must ReadView All

Pic: Shutterstock

Apparel/Garments | On 28th Feb 2020

Cambodian PM urges PRC to export raw materials by air, sea

Prime Minister Hun Sen recently urged Chinese ambassador to Cambodia...

Pic: Shutterstock

Textiles | On 28th Feb 2020

Pak govt urged to help clear consignments from China

The Sindh Industrial Trading Estate (SITE) Association of Industry...

Pic: Shutterstock

Textiles | On 28th Feb 2020

Coronavirus an opportunity for Indian textile industry?

While scientists across the world are busy developing vaccine and...

Interviews View All

Textile industry, Head honchos

Textile industry
Head honchos

It is a well-calibrated budget

Kamlesh Vaghela, RK Textiles

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

C. Dhandayuthapani, Mag Solvics Pvt. Ltd

C. Dhandayuthapani
Mag Solvics Pvt. Ltd

ITME 2016 exploited our full strength like never before

Davide Maccabruni,

Davide Maccabruni

Schärer Schweiter Mettler (SSM) manufactures and supplies textile...

Aaron Spivak,

Aaron Spivak

Canada-based Hush Blankets was founded by Lior Ohayon and Aaron Spivak to...

Hans Gerhard Wroblowski,

Hans Gerhard Wroblowski

Germany's Monforts is a leading manufacturer and exporter of textile...

Ashok Desai, Bombay Textile Research Association

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Urs Stalder, Sanitized AG

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Eamonn Tighe, Nature Works LLC

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Jay Ramrakhiani, Occasions Elegance Wear

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Joe Ikareth, Joe Ikareth

Joe Ikareth
Joe Ikareth

<b>Joe Ikareth</b> has a rock-solid fashion and textiles background, which ...

Nisha Chanda, Whistling Woods International School of Fashion

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search