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Triumph International unveils Branomics Bra in Japan

13 May '13
1 min read

The Japanese division of the global lingerie specialist Triumph International has recently introduced a unique concept innerwear piece titled Branomics Bra.
 
Inspired by the Prime Minister Shinzo Abe’s three-arrowed economic growth policy Abenomics, the concept brassiere also features motifs of an upward pointing arrow, according to a Japan Daily Press report.
 
Lined with extra inner padding, the bra, aims to give a significant two percent boost to the cup size.
 
Following its earlier concept lingerie predecessors like solar-powered, recycled and husband-hunting brassieres, the newly unveiled innerwear piece has also been launched as a publicity tool and is not available for sale.
 
Founded in 1886, Switzerland-based Triumph International operates in more than 120 countries around the world.
 

Fibre2fashion News Desk - India

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