India Bridal Fashion Week to debut in London next year

23 Jul '13

2 min read

After hosting in Delhi and Mumbai this year, India Bridal Fashion Week (IBFW) is all set to make an international foray to present the Indian bridal ideas to international audience and to cater to non-resident Indian (NRI) buyers.

The event organizer Aamby Valley has selected London to make its international debut next year, while continuing the Mumbai and Delhi editions.

After being successfully hosted in Mumbai for the past three years, IBFW is organized in Delhi for the first time this year.

Talking to media about IBFW’s international foray, Vijay Singh, MD of Fashion One International, said he believes that Indian fashion will gather good value in foreign markets, especially in London, where there is good market for Indian fashion.

India’s top designers including JJ Valaya, Tarun Tahilani, Raghavendra Rathore, Shantanu Nikhil, Falguni and Shane Peacock, Rohit Bal, Suneet Varma, Ashima Leena, Meera Muzaffar Ali, Adarsh Gill, Jyotsana Tiwari and Rina Dhaka would show the best in luxury fashion – couture and bridal wear -- during the Delhi edition from July 23-28, and then again in Mumbai edition slated to be held later this year.

However, Bollywood’s favourite designer Manish Malhotra would be showing his creations only in Mumbai.

Popular Bollywood actress Jacqueline Fernandez, who has been named as the brand ambassador for this year’s events, would also be seen walking the ramp at both the Delhi and Mumbai editions.

Along with the IBFW, a bridal expo ‘The Bridal Luxury Couture Exposition’ would also be held in Delhi featuring 65 designers and creative wedding planners who will interact directly with the customers.

Fibre2fashion News Desk - India

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