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Modnique donates $2mn worth garments to kids charity
Sep '13
Modnique, a global fashion e-commerce retailer, recently donated $2 million in inventory to the children’s charity Kids in Distressed Situations (K.I.D.S.). Established in 1985 to assist children suffering from famine in Ethiopia, K.I.D.S. has grown into a global children's charity dedicated to making a difference in the lives of millions of needy children by alleviating poverty conditions and providing relief efforts after national disasters.

With this donation, Modnique marked the launch of Modnique Kids, their children’s vertical which offers international style for children and moms at a discount. The $2 million worth of inventory, which includes women’s, children’s and baby apparel as well as books, toys, shoes, and home goods was acquired during Modnique’s recent asset purchase agreement with Totsy Inc., a New York, NY based children’s e-retailer.

Modnique wanted to support children and families who have survived disaster and felt it was important to select a philanthropy with an international scope, similar to that of its own. “Our customers are spread around the world in over 150 countries, with more than half residing outside the U.S. What we loved most about K.I.D.S. was that their global reach could provide maximum relief to children in all the countries important to our customers,” said Einaras von Gravrock, CEO and Co-founder of Modnique.

Dotcom Distribution, the distribution and fulfillment partner for Totsy, donated a substantial portion of the costs associated with packing labor and materials.

About Modnique

Modnique is a global fashion e-commerce company headquartered in Redondo Beach, Calif. Founded in 2010, Modnique runs boutique events for apparel, jewelry, shoes, handbags, watches, accessories, kids and beauty at up to 85% off retail. The company specializes in sourcing and shipping brands from around the world.


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