Home / Knowledge / News / Fashion / Urban couture label Dressaddict unveils menswear range
Urban couture label Dressaddict unveils menswear range
06
Nov '13
Founded in Kiev in 2012 by designer Artem Gryshchenko and Victor Victorov, DRESSADDICT initially focused exclusively on womenswear. But with the label quickly becoming the choice of Kiev’s movie stars and literati, the designers recognized the need to add a men’s line.

“Busy,” “creative” with “talent and ambition,” is how Artem describes DRESSADDICT’s male clientele.

“We want people to express themselves by wearing DRESSADDICT apparel,” Artem says “To show other people who they are and to feel unique in every step they take in their lives.”

Because of the label’s emphasis on quality and feel, as well as cut, DRESSADDICT has continued to use mostly Italian fabric, including stretch jersey and knitwear.

However, the label has made one big change. Known for its monochromatic collections, DRESSADDICT has introduced a number of colors this season.

“During the development of our latest collection,” says Artem, “we started paying attention to bright fabrics. The first one was a bright lemon color. Then the next one was bright red. Our male customers have really responded to our ‘bright experience’. We’ve even received a lot of attention and orders from as far away as the Middle East.”

Dressaddict


Must ReadView All

Pic: Shutterstock

Textiles | On 17th Feb 2020

Vietnam textile firms urged to source from Malaysia, India

Pham Xuan Hong, president of Ho Chi Minh City’s textile association,...

Pic: Shutterstock

Textiles | On 17th Feb 2020

Myanmar to initiate measures to improve trade strategies

Myanmar will take measures to raise overseas demand for indigenous...

Pic: PaCT

Apparel/Garments | On 17th Feb 2020

IFC portal to monitor resource usage in Bangla RMG sector

The International Finance Corporation (IFC) has developed PaCT...

Interviews View All

Top executives, Textile industry

Top executives
Textile industry

Sustainable fashion is also ‘slow fashion’

Kaizad Hansotia, GetNatty

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Akash Khetan, Narayan Tex Fab

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Mario Castro,

Mario Castro

Fibraltex is an integral factory dedicated to the production of denim...

Pietro Turrin,

Pietro Turrin

Industrie Tessili Bresciane (ITB) has served numerous industries and...

Erik Sy,

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Dr. Rene Wollert, Freudenberg Nonwovens

Dr. Rene Wollert
Freudenberg Nonwovens

Dr. Rene Wollert discusses the current scenario of the global nonwovens...

Robert Erichsen, Statex Produktions & Vertriebs GmbH

Robert Erichsen
Statex Produktions & Vertriebs GmbH

Statex Produktions & Vertriebs Gmbh, founded in 1978 and headquartered ...

Dave Rousse, INDA

Dave Rousse
INDA

INDA, the Association of the Nonwoven Fabrics Industry, serves hundreds of ...

Adriano Goldschmied, AG Jeans

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Anisha Chaudhari, Threads & Shirts

Anisha Chaudhari
Threads & Shirts

Threads & Shirts is a freshly-tailored concept providing men/women a...

Vaanee Bhatia, Gritstones Clothing

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search