Global Apparel Market – An Overview | Watch NOW! | Ad
Home / Knowledge / News / Fashion / G-Star Raw bags best isKo denim design award at WGSN
G-Star Raw bags best isKo denim design award at WGSN
Nov '13
G-Star Raw bagged the best isKo denim design team award at WGSN. Staged by WGSN, the world's leading fashion forecaster, the WGSN Global Fashion Awards recognise and reward brilliance in fashion and retail design across the globe.

The awards were presented at a star-studded, exclusive gala event at the Victoria & Albert Museum in London.

G-Star is a denim pioneer since 1989 and focusses on denim craftsmanship and innovation. Its designers are constantly pushing the boundaries of denim, which has resulted in several breakthroughs in the world of denim in terms of fabric innovation and denim construction techniques.

G-Star collections originate from a product development principle, in which product functionality and authenticity are top priorities. The innovative character of the brand continuously leads to new denim concepts, like the introduction of 3D denim construction techniques with the G-Star Elwood in 1996.

Created by G-Star chief designer Pierre Morisset, the G-Star Elwood mapped out a pioneering way of thinking about denim. In 2009, the continuous process of 3D innovation resulted in another G-Star classic, the Arc pant. The latest cut in the 3D denim line, the Type C was introduced in 2013. Constructed with an extremely tapered fi t and elongated rear pockets, the Type C is unrestrained, yet razor sharp.

For women, denim designs are all about the details and fabrication, such as its Ultimatestretch fabric woven from an optimal blend of cotton, Lycra and poly fibres for more than 50% stretch with xceptional recovery. On the back of this development of this fabric G-Star introduced the Jeg Skinny, a denim with maximum freedom of movement and breathability, which snaps back consistently to its original shape.

The latest denim innovation for the Autumn/Winter 2013 collection includes Upcylcle denim, a new premium fabric from post-consumer denims, turning worn-out items turned into innovative sustainable denim. In addition, G-Star introduced the deep intense blue colour RAW Mazarine, inspired by the indigo shade Toile de Chine which pre-dates denim.

With both the warp and the weft indigo dyed, this colour represents the ultimate denim blue. The entire G-Star design team includes 50 people globally (main studio in Amsterdam, and offi ces in Paris, Saint Rémy de Provence, Tokyo, LA and Maastricht), with 12 designers for the women’s collections and 9 designers for the men’s.

Besides designers, the team features the patterns specialist, artwork developers and trend & innovation researchers. In nearly 25 years, G-Star has opened over 500 monobrand stores (including Asia) through franchise partnerships, bringing its worldwide distribution to over 6,500 outlets in more than 68 countries.


Must ReadView All

Trump signs revised free trade agreement with S Korea

Textiles | On 25th Sep 2018

Trump signs revised free trade agreement with S Korea

President Donald Trump signed a revised free trade agreement with...

L-R: Jonathan Akeroyd, Donatella Versace, John D Idol. Courtesy: Rahi Rezvani

Fashion | On 25th Sep 2018

Michael Kors to acquire Versace; to be renamed Capri

Michael Kors Holdings Limited, a global fashion luxury group, has...

'India can take up lack of capacity in US, China markets'

Textiles | On 25th Sep 2018

'India can take up lack of capacity in US, China markets'

India can now take up the lack of capacity in the US and Chinese...

Interviews View All

Shiladitya K Joshi, Truetzschler India Private Limited

Shiladitya K Joshi
Truetzschler India Private Limited

India ITME provides a platform to interact with our stakeholders

Top executives, Textile industry

Top executives
Textile industry

Defining MSMEs on the basis of turnover makes it simpler to do business

Abhimanyu Singh Rathore & Barbara Anna Kosiorek, Kannbar

Abhimanyu Singh Rathore & Barbara Anna Kosiorek

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Rikesh Mistry,

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Abhishek Pachauri,

Abhishek Pachauri

Reckon Industries is into manufacturing of textile process house machines, ...

Liz Manning,

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Dave Rousse, INDA

Dave Rousse

INDA, the Association of the Nonwoven Fabrics Industry, serves hundreds of ...

Marten Alkhagen, Swerea IVF AB

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Isabel Herranz, European School of Business & innovation

Isabel Herranz
European School of Business & innovation

Cutting-edge ideas like the Internet of Things and artificial intelligence ...

Adriano Goldschmied, AG Jeans

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Amiben Shroff, Shrujan

Amiben Shroff

From its modest beginning in the late 1960s, Shrujan has grown into a...

Vaanee Bhatia, Gritstones Clothing

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on

Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

October 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search