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Viktor&Rolf debut soft, sweet & feminine looking line
24
Jan '14
Viktor&Rolf's Spring/Summer 2014 Haute Couture collection blurs the border where skin ends and where clothes begin.  Of the collection, designers Viktor Horsting and Rolf Snoeren said:  "We wanted a soft, sweet and feminine look that is modern and edgy at the same time."

Body-hugging, skintight silhouettes are combined with fluid draperies while the sugary sweet colour palette consists of skintones and soft pinks.  To counterbalance the sweetness, the collection is entirely executed in latex - a material chosen for its close resemblance to skin. 

Embellishments, reminiscent of tattoos, are all hand-painted. The tattooed decorations are trompe l'oeils, inspired by clothing elements like bows and ruffles – as such they perform a surreal function.

Two-dimensional painted bows uphold three-dimensional latex draperies; painted ruffles adorn hems of skirts; a painted draped bodice mimicks a couture corset.

The atmosphere of the show is ethereal, intimate and soft.  The Dutch National Ballet ballerinas walking on point emphasize a sense of personal freedom and artistic elevation.

The meticulous craftsmanship and highly technical structure of virtually seemless garments render them as a second skin.  Interior netting supports the structure, hidden seams and the latex’s technical properties. The simplicity of each piece is a result of technical pattern-cutting, which creates an effortless and body-conscious mirage.

With the finale of the show, Viktor&Rolf proudly unveil their new feminine fragrance: Bonbon.  Bonbon is a timeless sensation inviting a pure and absolute pursuit of pleasure. 

Seduced by an auto-erotic sensory experience, she who wears Bonbon, dresses herself in perfume whilst creating her own story.  This self-indulgent moment belongs exclusively to her.  She is empowered, beautiful and complete.

The advertising image was shot by Inez van Lamsweerde and Vinoodh Matadin and features model Edita Vilkeviciute.

Viktor&Rolf


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