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JADE by Monica & Karishma marks presence at Araaish Dubai
29
Jan '14
JADE by Monica & Karishma will be marking its exclusive presence at Araaish Dubai on the 1st of Feb 2014 at Al Murooj Rotana.

One can indulge in the incredibly textured anarkalis & classic JADE ensembles.

The JADE collection at Araaish draws attention to the exclusive hand-woven anarkalis reminiscent of the Gompas of Ladakh.

Vibrant hues such as saffron’s, pinks and sassy reds rule the roost while the silhouette du jour is fluid – subtly embroidered with an emphasis on gold.

About JADE

Driven by a passion for ethnic exuberance on the fashion freeway, Monica Shah & Karishma Swali launched their line of Bridal Couture in 2008, and called it ‘JADE’. What followed was a whirlwind of romance with lush fabrics, sensual cuts and elaborate layers.

Today, JADE is Bombay’s premier bridal brand that caters to modern sensibilities rooted in rich tradition of Indian heritage, literature and artisanal expertise. Figure–flattering gowns, elegant saris, stunning anarkalis and bespoke lehengas define their collection that travel through both time and space, to present something that never was. JADE has something for everyone. 

About the Designers

Monica Shah and Karishma Swali have together over two decades of experience in International fashion. After establishing JADE as the ultimate bridal destination, they decided to explore another avenue, another aesthetic - that to bring avant-garde and unconventional styling to India. Thus, Collection INNANA was born to cater to the fashion-forward Indian woman!

Monica & Karishma


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