Italy : Prada Group sales rise 9% in FY'14

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Prada Group sales rise 9% in FY'14

13
Feb '14

Miu Miu also achieved sales growth of +1% (+6% at constant exchange rates). In this case, too, the retail channel drove sales growth (+10% at constant exchange rates) with encouraging signs from emerging markets (including China) and the Americas.

The Church’s also recorded a positive trend in 2013 with +3% sales growth at constant exchange rates while Car Shoe sales were down because of the decrease in the wholesale channel.

During the year, in line with its strategy, the Group continued to expand the retail network opening 79 stores (net) and reaching a total of 540 DOS (Directly Operated Stores) at the end of January 2014; this total included 330 Prada DOS, 150 Miu Miu, 52 Church’s and 8 Car Shoe.

Patrizio Bertelli, Chief Executive Officer of Prada Spa declared “The 2013 financial year was the fourth consecutive year of strong growth. Against an unfavorable background of PRADA spa exchange rate volatility and the ongoing negative economic situation in Europe, we have maintained one of the highest rates of growth in the sector and have continued to pursue our objectives of retail growth.

Moreover, in Italy, we launched a program of investment to improve our production structure and train our human resources with the aim of achieving constant improvement of quality and growth of industrial culture.

The investments made, together with important marketing initiatives in support of the image of our brands, enable us to look forward with confidence to further progress in 2014.

The presence of our retail network on all markets, our leadership in terms of creativity and innovation and the strength of our brands will provide a strong foundation for our future strategy.

Full results regarding performance in the 2013 financial year will be published following approval by the Board of Directors at the meeting provisionally scheduled for April 2, 2014.

PRADA Group

The PRADA Group is one of the world leaders in the luxury goods sector where it operates with the Prada, Miu Miu, Church’s and Car Shoe brands in the design, production and distribution of luxury handbags, leather goods, footwear, apparel and accessories.

Prada

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