Premiere Vision witnesses 5.5% rise in visitors

22 Feb '14

2 min read

With consolidated growth in attendance figures, and a strong increase in business activity, the six-show ensemble once again confirmed the consistency of its leadership and the strength of its outreach and appeal to leading international players in the fashion industry.

Acclaimed by the world's largest markets, it is a highly effective and coherent tool with a rich and unique aesthetic vision. It stands out as a trusted value for ever bolder and more active professionals - both exhibitors and visitors.

The February 2014 edition in figures:

-6 selective, international shows all synergistic in their business activities, services and quality, creative and innovative offer;

-1772 exhibitors from over 30 countries: spinners, weavers, trim manufacturers, design studios, tanners, fashion manufacturers;

-61,641 visitors from 130 countries: buyers, stylists, designers for fashion and accessories brands, and heads of fashion companies;

-A 5.5% increase in visitors (vs February 2013), 72% international.

Once again this season, thanks to a clearly determined yet evolving strategy and to a unique concept that constantly adapts to meet industry needs, Première Vision Pluriel rose to the ever more demanding expectations of industry professionals in a global economic context showing continued signs of instability and fragility.

Some gained increased visibility, developing or strengthening solid business relationships; others found inspiration and discovered innovative collections to help make their products stand out.

Premiere Vision

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