Designer Kresha adds VIK twist to fashion collection

04 Mar '14

3 min read

Koëcsh is a stylish yet safe online realm to discover and acquire all things fun, cool, weird and fashion forward. Edgy and yet wearable, Kresha Bajaj’s creations may not be for the very faint hearted but are definitely spot on if you love to make heads turn, anywhere in the world! “Koëcsh” offers a refreshing blend of the futuristic with the global contemporary fashion, albeit with an avant garde twist!

Koëcsh VIK by Krésha Bajaj is a luxurious extension of the website and comes with an OTT dose of cool, fun and edgy fashion. This collection is everything Koëcsh in definition with an added VIK twist, which takes it a notch higher than the regular collection.

Specially created for our Very Important Koëcshies, it aims at making them feel Preferred, Privileged and Pampered. Being a VIK is lifestyle shift. Very Important Koëcshies are die-hard Koëcsh fans and fixated shoppers. They dare to be different (even weird maybe!), live on an edge (sometimes off it too), express themselves through their dressing and set trends.

The collection kick starts with the Koëcsh signature style that has a very dark, edgy, punk rock yet extremely glamorous feel. If you’re thinking black, leather and lots of metal hardware, you won’t be disappointed here. But it doesn’t end there.

Extravagant stone embellishments interspersed among the signature chain, spike and leather detailing define the Koëcsh VIK style. Boning and corsetry form the backbone of the incredible garment construction featuring amazingly fitted yet extremely body-flattering silhouettes exudes dark glamour with a futuristic vibe.

The collection slowly transitions into more regal and elegant pieces with feminine yet opulent detailing. The black diffuses into rich jewel tones while the metal and mesh give way to intricate filigree cutwork and bold beaded fringe. Koëcsh’s take on the classic styles is the highlight of this section.

Surprising yet breath taking lehengas, gowns, saris, pants with edgy twists, beaded capes and embellished collars give a cool make over to these contemporary styles. Rich fabrics with lavish detailing keep up the extravagant and OTT aesthetic that Koëcsh VIK collection is all about.

Injecting that extra dose of edge are the crazy accessories, which bring together the complete Koëcsh’d look. Mirroring the garment aesthetics, these heavy-duty accessories combine the grunge with rich and opulent add finishing touches to the insanely cool dark and edgy fairytale look. Think chains, metal fringe, spikes and crosses ornamented with crystals, rhinestones and metallic beaded fringe! Adding to the drama are the Jeffrey Campbell shoes, whichgive an unexpected twists to each look. Ever imagined saris with boots?

A refreshing take on the contemporary global fashion scene, this collection seamlessly amalgamates futuristic aesthetics with traditional fashion.

Krésha Bajaj

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