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Etailer Organicshop launches 'Organic Summer Extravaganza'
Apr '14
Organic Shop, India’s largest online supermarket of organic products in India has introduced a month long promotion- “Organic Summer Extravaganza” to bring cheers for its customers in its range of products in the cosmetics, food, clothing and textiles segment across 6500 products and more than 50 brands as the summers begin in India this April.
Brands like Down to Earth, Organic India, Sattvik, Do You Speak Green, Herbal Hills, Healthvit, Chamong, Biobloom and many more will offer exclusive discounts to Organic Shop customers. 
“We are welcoming summer with a hint of green this season and what better way to celebrate organic way of life through an added advantage to bring cheers to our customers through exclusive offers by some of the most popular brands in the organic industry. The promotions on the website will last the entire April so that people get a long window to shop at”, said Ritika Kapoor, Head- Marketing & Corporate Communications, Organic Shop
“Overall, has grown 400% in the FY 2014 from FY 2013 and this summer, we are targeting a revenue growth of 200% from last year.” She added. 
These offers and many more coming up on the website will be in line with summers. This season, we will offer exclusive promotions that will be done on as part of the exclusive tie-up of the e-commerce firm with more than 50 brands under its portfolio. 
Organic Shop, after the funding last year has been aggressively promoting its brand partners through offline and online campaigns and such promotions will be a regular feature of its seasonal add-ons going forward. 
Furthermore, the company is consistently exploring for new brand partners to further widen the product portfolio for an enhanced customer delight. 
The brand is also looking at taking the online business model offline with opening up of its own Organic Shop chain of retail stores by the end of this year. 


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